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The Content Economy: The digital company 2013 - key points
# The “millennials” will expect to use technology at work as freely as they do in their personal lives. They will also be ready to collaborate.
# Senior management will have a clearer understanding of IT capabilities than is the case today.
# Social networks will be a fixture in the 2013 workplace, despite executives’ ambivalence on their role.
# The use of collaborative technologies will help cut through geographical and organisational barriers, and will give wings to virtual team-working.
# Digital tools will give employees greater control over the information they can access, which means less control for managers.
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