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"The raw materials of the knowledge era are knowledge-based intangibles. You may be nodding your head as you read this. But do you really know what it means? If not, you are not alone. Knowledge continues to be seen as an amorphous, misunderstood part of business. This widespread ignorance isn’t helped by the vocabulary. The word intangibles itself is troubling because its very definition implies that an intangible is invisible, untouchable, and unknowable. The word knowledge is also very general and lacks a specific connotation for business value creation. Yet knowledge is the core asset of this century. "
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There are four basic types of knowledge assets that become the raw material for your value creation: human, relationship, structural and strategic capital.
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What has changed is that these knowledge intangibles have moved from a supporting to a star role in business models.
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"Many of us in business have heard the popular aphorism, "People are your greatest asset." Some of us may even believe it. But is this sentiment reflected in our corporate cultures and the way our leaders lead? For the most part, no — and there's a reason for that. "
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What is the primary purpose of a business organization? To assemble a group of people, who previously may have had no association, and empower them to accomplish productive work toward the organization's objectives
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Social media ushers in new ways to enhance your greatest asset, because it is about empowering people to collaborate at unprecedented scale
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"As robots become smarter, they are replacing more and more jobs. Does that have to mean people are out of work? Or can it mean that people work better and safer? "
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The history of our economy is ultimately a history of labor savings. Labor gets displaced from certain markets or sectors and re-distributed to others as innovation makes certain tasks obsolete. This is the march of history, from mechanized looms to mass production and modern automobile manufacturing. So while labor savings can be disruptive, it is also a core engine of technological progress. For those skeptics, the power of robots may well provide a humanizing touch to our economy. We can finally outsource work that doesn’t match our human potential and capabilities.
"This year, leaders of all kinds face a single, critical challenge: building 21st century organizations that yield new sources of advantage, powered by new rules of management.
Here's why - and how to get started.
Tomorrow will not be like yesterday. This is no mere recession: it's a tectonic global shift in savings, consumption, and investment. Today's macropocalypse is a rupture in the global economic fabric - and the next half-decade will be spent reweaving it. It is not a temporary departure from business as usual, an illness - it is a structural transformation, a lasting change. "
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Yesterday's businesses were built for a world of overconsumption, artificially cheap production, symmetrical competition, and macroeconomic stability.
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hey look and feel radically different because they were built for 21st century economics, not 20th century economics. They are organized and managed according to new rules; and it is those new rules that make the difference between surviving - and thriving in - the macropocalypse, or being vaporized by it.
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We know that in the knowledge economy, the location of knowledge work is highly mobile – so “Land” does not have the same significance for making things as it did 100-200 years ago. What about “Labor”? Knowledge workers analyze situations, manage many variables, and create unique solutions. They do not really produce identical knowledge pieces like a machine operator or a production worker –so Labor also means something different than a century ago. The term “Capital” refers to money that would be needed now to build future structures, buy machines and to pay wages. Today money buys access to information, education, and knowledge workers. So we see that many old economic principle may not be as applicable in the new economies.
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Intellectual Capital Theory suggests that concentrations of educated and motivated people attract investors to employ them and invest in the communities where they reside.
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The Social Capital Model suggests that people acting in communities can create better solutions, greater accountability, and more economic growth than management, governments, or bureaucracy can induce on their ow
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