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Bertrand Duperrin's Library tagged objectives →  View Popular

17 Nov 09

'The Purpose of a Business is to Create a Customer'

"Packed full of common sense and combined with a strong sense of business’s responsibility to society, two of my favorite Drucker bumper sticker quotes are ‘Knowledge has to be improved, challenged, and increased constantly, or it vanishes‘ and ‘There is an enormous number of managers who have retired on the job‘, which somehow seem to fit together very well."

blogs.zdnet.com/collaboration - Preview

peterdrucker management customers knowledge ROA productivity objectives knowledgeeconomy knowledgeflow

  • The 200 page report systematically examines trends across 14 industries, to further explore by industry why return on assets (ROA) for U.S. public companies has declined by 75 percent since 1965. John Hagel has fleshed out on his blog a summary of the key perspectives emerging from their industry analysis under the following headings:


    * Deterioration in performance is widespread

    * Advances in labor productivity fail to improve return on assets

    * Innovation, at least as traditionally defined, does not appear to offer a solution

    * Traditional measures of competitive intensity understate the challenge

    * Worker passion is at very low levels across all industries

  • Twentieth-century institutions built and protected knowledge stocks—proprietary resources that no one else could access.
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15 Nov 09

I don’t want to share, that’s counter to meeting my objectives…and reward!!

"Even if we do all the right things like facilitate, understand human behaviour, create and nurture conditions for participation, have an enterprise-wide concept…I don’t think it’s enough.

We need a complementary top-down shift to a new culture of working, as I said in my last post, a move from a competitive to collaborative organisation. "

libraryclips.blogsome.com/...eeting-my-objectivesand-reward - Preview

collaboration sharing incentives rewards objectives management

  • If I’m rewarded just for my achieving my personal output, I don’t have an incentive to share as what I know gives me the edge, it’s not about the organisation, it’s all about me.
  • So yes it’s natural to share, as it’s a need, actually it’s survival…but this needs to be seriously recognised and harnessed as a strategy, and a smart strategy where it cooperates and is cohesive with other strategies. ie you can’t have a strategy about sharing is important, if you have another strategy that essentially says hoarding is important
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12 Oct 09

Social Media Strategy Framework in 11 languages

"Given the extreme popularity of our Social Media Strategy Framework, we decided to translate it into other languages. The translations have been serialized on my blog over the last couple of weeks, and here they are compiled into a single post."

rossdawsonblog.com/...10_translations.html - Preview

socialmedia strategy framework governance objectives marketing brand conversations engagement

  • SMSframework in French
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