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Bertrand Duperrin's Library tagged microblogging   View Popular, Search in Google

Jul
29
2011

"A few years ago we launched a “microblogging” system called Yammer at Capgemini. Yammer is a private and secure enterprise social network that allows colleagues to hold conversations, read posts and actively collaborate with co-workers in real-time. It is contributing to the collective consciousness of the 25,000 people who subscribe to it, a consciousness that is continually shifting and updating, as those people constantly learn and share new experiences."

casestudies capgemini yammer microblogging informationsharing socialnetworking governance management

  • A key challenge for us is how to keep our disparate colleagues up-to-speed, and able to benefit from all of our massive amount of in house knowledge in order to optimise delivering value to our clients. Does social networking provide part of the answer?
  • In large part it is about decentralising the information flow, to create greater collaboration from the outside in. Whereas previously information dissemination was all about the centralised business and knowledge management, social networking has caused a shift in the way we communicate: it’s about an event, a topic, a specific information need at the point of service delivery, such as on site at a client facility.
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Apr
15
2011

"I recently met with Maria Ogneva from software vendor Yammer at the SXSW interactive conference to talk about microblogging within the enterprise and activity streams. Microblogging allows employees to send direct and broadcast messages to each other, similar in concept to Twitter but within the company. Activity streams complement them by allowing employees to keep track of activities and messages from many different networks of people, groups and even applications in a stream of content over time, again conceptually similar to Twitter."

conversations microblogging ambiantawareness

  • If you are not familiar with it, corporate microblogging simplifies how you can send messages to others. Think of text messaging, but with the additional dimension of talking to a group of people, a community or even everyone in the organization
  • . First, it helps people to develop workday patterns where engage regularly to communicate and collaborate online. Second, it helps people create a digital footprint in the online environment so that others know they exist, the topics they interact on, and who they interact with—this footprint helps them to build a digital reputation or eminence for employees to try to stand out in their company.
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Feb
17
2011

"Imagine an enterprise version of friendfeed as your social network/microblogging/activity stream eg. Socialcast

Firstly, let’s get this out of the way…when having a discussion, and you need to write an extended reply, you don’t need to use email as the enterprise activity stream allows more than 140 characters…which is good as this doesn’t split up the conversation.

Now imagine if an enterprise activity stream allowed you to follow your email client (of course no-one else could do this for privacy reasons)."

microblogging activitystream email stream collaboration tasks

  • look at that a conversation thread where each element may have happened on different products.
  • Same when replying to an Outlook email from the enterprise activity stream ie. when in the enterprise activity stream you send a reply to Outlook and it can also be made public in the activity stream
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Feb
5
2011

"Earlier this week I attended the UK launch event for just another Twitter style microblogging tool for the enterprise like Chatter or Yammer or Signals inside SocialText. This one's called tibbr. Some people would have been underwhelmed and said "so what?", but I got excited - I can see some huge potential here, and I'd argue that every enterprise should be taking a serious look at this product. Let me try and explain."

tibco tibbr enterprise2.0 microblogging enterprisesocialsoftware

  • This is about moving away from being trapped inside your inbox, sharing documents and files by email, which means that as soon as they are sent you are out of control with multiple copies and "who's got the latest version?".  To avoid that we use things like blogs to support conversations around an idea, or wikis to collate, develop and share information, people profiles to help you find the expertise within an organisation that you need to do your job, or microblogging tools like Twitter and Yammer for more efficient team communication.
  • I got excited when Salesforce Chatter came along, because that provided a family of collaboration tools on the same platform as the business system that could be easily integrated with the standard applications, as well as integrating with any new processes you might need to create on their Force.com  development environment.  For some companies where the Salesforce's application suite and available partner products are a good match, this will provide a good fit, but not every company will want to change all of their systems to this one company solution
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Jan
9
2011

"Social has its own Pareto rule: 90-9-1 versus the old-fashioned 80-20. It means that 1% of people creates content, 9% curates it, and the remaining 90% is consuming it. That’s not a very homogeneous group, is it? Yet, when it comes to paying the bill, all of them are considered equal."

socialsoftware pricing pareto use microblogging

  • Normally, you only pay for what you use. We all have stuff in the house we purchased once because we thought we needed it, and hardly or even never touched it since. Heck, maybe some of that is still even gift-wrapped or unpacked. But none of us have ever payed for something we then knew wouldn’t need.
  • You might also reverse the model (slightly going crazy now, apologising up front): users who contribute most will be free from charge, users who contribute least will be charged more – that will get out a really valuable knowledge pool, won’t it? Or will it just increase the volume and drag down the value?
Dec
6
2010

"Le centre de recherche IBM TJ Watson et le Center for Social Software ont publié une étude sur l’usage du micro-blogging en entreprise.
Cette étude a été réalisée en comparant simultanément l’utilisation par les collaborateurs d’un outil interne propriétaire (BlueTwit) et de la célèbre plateforme Twitter.
La seule différence notable entre les deux plateformes de microblogging étant la limite de caractère : 140 pour Twitter et 250 pour BlueTwit."

microblogging socialsoftware twitter bluetweet IBM usages informationsharing

  • Dans les deux cas, c’est le partage d’informations qui est l’usage le plus courant : il représente plus de 30% des contenus postés. Les publications de simple « statuts » sont secondaires (moins de 12%).
Apr
20
2010

"Are you using Twitter to reach your customers and followers? Do you update your status on Facebook several times a day? Maybe you daily ask questions of one of your specialized LinkedIn groups?

You can replicate this experience inside your organization. There are a number of internal solutions that allow employees to share messages and information with each other, including Yammer and Socialtext. Laurence Smith, Vice President of Global Learning & Development at LG Electronics in Seoul, Korea has become an advocate of Yammer as a way to drive greater innovation in the design of the company's training programs. "

microblogging productivity yammer twitter workflow

  • Since microblogging is a modest expense, (often as low as $1.00 per user per month) there need not be elaborate ROl studies prior to piloting the service. However, you do need to identify key business goals you want to measure as microblogging rolls out across the company, such as increased brainstorming or greater ease in seeking feedback from employees. Then follow the impact on revenue.
  • Smith and Ball personally use microblogging to get work done in their day-to-day jobs and integrate microblogging into their workflow, so it is a productivity tool rather than "another thing" to do during busy days.
Mar
13
2010

"Internal microblogging provides companies similar benefits to services like Twitter, but adds a layer of privacy, by sharing the information only within your company. This enables you to provide status updates internally, which you would not share with the public. For example, you can mention customer accounts, codenames, future projects, and other "internal-only" things. (last sentence added after original post) "

microblogging statuses socialtext socialtextsignals internalmicroblogging visibility collectiveefficiency

  • Want more proof, take a moment and read about how St. Louis Public Radio is using Signals to openly share information.  As station manager Tim Eby says: “People understand each other more, and they know what others are doing. This lets us respond more quickly to new opportunities."
Feb
13
2010

"Gartner has released five interesting predictions for social software. Here are the predictions along with a few of my thoughts."

enterprise2.0 gartner microblogging socialnetworks SNA IT

  • By 2014, social networking services will replace e-mail as the primary vehicle for interpersonal communications for 20 percent of business users.
  • By 2012, over 50 percent of enterprises will use activity streams that include microblogging, but stand-alone enterprise microblogging will have less than 5 percent penetration.
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Aug
14
2009

I recently spoke with Samuel Driessen, Information Architect at Océ, about their enterprise micro-messaging experiences. Océ is a leading international provider of digital document management technology and services. Samuel is located in the Netherlands and his responsibilities include both the information architecture for structured data in applications such as PLMS and SAP and the unstructured content in places such as email and knowledge management programs.

océ microblogging yammer implementation adoption

  • The low barrier to entry helped expand the number of users. The intuitive and attractive interface also helped. Samuel said that there were only about 15 to 20 people using Twitter in the company when he introduced Yammer. Now there are over 250 Yammer users
  • about what they are doing and ask questions about their work while they work. Samuel has found that everyone who participates is very helpful and polite. There has been no bashing. He is collecting examples of where micro-messaging helped the organization.
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Aug
10
2009

“Perhaps even more impressively, this growth has come despite a lack of widespread adoption by children, teens, and young adults. In June 2009, only 16 percent of Twitter.com website users were under the age of 25. Bear in mind persons under 25 make up nearly one quarter of the active US Internet universe, which means that Twitter.com effectively under-indexes on the youth market by 36 percent.”

twitter adoption teenagers teens microblogging

Jul
29
2009

Le gouvernement britannique a mis en ligne un texte de 20 pages définissant les meilleures régles d'usage de Twitter par les ministères. Un petit résumé à l'attention des branchés et des non-initiés.

twitter microblogging bestpractices

Jun
2
2009

We examined the activity of a random sample of 300,000 Twitter users in May 2009 to find out how people are using the service. We then compared our findings to activity on other social networks and online content production venues. Our findings are very surprising.

twitter microblogging socialnetworks adoption participation

May
23
2009

Twitter is fueling Enterprise 2.0 and changing the sales process by opening up how providers and clients discover, interact and close deals with each other. It’s not hard to imagine that all sales forces will be Twitter-based within a few years (if not Twitter, some other system that ties providers and clients into open networks). Viewed in this light, closed “Twitter” systems like Yammer that keep corporate data and communications more private would limit the sales process to the narrow channels that existed pre-Twitter

twitter microblogging sales salesprocess

Third, and perhaps most importantly, it is very easy for people to join, and to self-organize around topics, companies, individuals, and events. In this sense it is an incredibly "democratic" medium — with all the control at the ends of the network. Our Diamond Fellow David Reed wrote in the Harvard Business Review many years ago about the power of self-forming networks, so potent because of their innate flexibility.

twitter marketing microblogging selforganization brand

May
14
2009

"Not only are employers looking for better candidates, but ones that are well versed in social media and seeking out opportunities," said social media expert and president of Affect Strategies Sandra Fathi. "These mediums are here to stay and also a great way to differentiate yourself."

Not only are valuable connections forged with potential employers and colleagues on sites like Facebook, Myspace, Twitter and LinkedIn, but openings are also posted there, sometimes in lieu of job boards.

twitter socialnetworks microblogging carreer recruitment résumés CV

Mar
7
2009

One way to define various tools (or ways to communicate) and how they differ from each other is to visually position them in various dimensions. For this purpose, I have developed a simple positioning model that I call "Positioning Model for Communication Tools". I have uploaded a first version of it to Slideshare.net and registered it under a Creative Commons Attribution-Noncommercial 3.0 Unported License.

communicationtools tools microblogging blogging email forum positonningmodel

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