Home
Bertrand Duperrin's Library tagged → View Popular, Search in Google
"In my last article, I talked about the Community Manager job title and how it can mean a lot of different things to different people. I’d like to continue that discussion today by reflecting on another trend that I have noticed.
I am hearing about companies that have training programs for community managers – and many of them. They hire people, put them through a training program and, bam, you have a community manager. This seems to be in contrast to how many other management type positions are handled."
-
Though, it is likely that some “community managers” are really social media marketers, it is a good thing for the profession and, it leads me to ask: has Community Manager become an entry level position?
-
Given the confusion surrounding the job title, and the number of tasks that are being thrown into it that should really go to marketers or copywriters or someone else, just how much experience is needed is debatable. For some roles, depending on the responsibilities, it may not be entry level.
- 1 more annotation(s)...
"During our conversation, we discussed the game-like constructs built into the Rypple software, like the concept of rewarding people with “badges” for giving recognition and building reputation within a company."
-
Game design can be applied to much more than just games. “Gamification,” or the use of gaming mechanics in non-game applications, can be applied to business software, too. Any task based on a process could incorporate aspects of gaming to make it more engaging and better align it with the way most people are “hard-wired;” we respond well to games.
-
Gamification isn’t about making work fun. It’s more about understanding human nature and strategy, not frivolity.
- 3 more annotation(s)...
Selected Tags
Related Tags
Top Contributors
Groups interested in jobtitle
Diigo is about better ways to research, share and collaborate on information. Learn more »
Join Diigo