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"When I worked for IBM, the customer was always right. In today’s column I interview Vineet Nayer, CEO of HCL Technologies, one of the largest I.T. outsourcing firms in the world. Vineet argues that how it got to be one of the world’s largest IT firms is by putting employees first and customers second. Sounds radical, but when he explains, it makes sense."
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The question is “what is the core business of any corporation?” and the answer is to create different shared value for its customers.
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The answer to that question is the business of managers and management should be to enthuse and encourage employees so that they can create a different shared value: enhance employees first and customers second.
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Crowdsourcing your strategy may sound crazy. But a few pioneering companies are starting to do just that, boosting organizational alignment in the process. Should you join them?"
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The best way to describe the possibilities of community-based strategy approaches is to show them in action. Two examples demonstrate the lengths to which some companies have already gone in broadening their strategy processes, as well as the degree to which the executives who participated are convinced of the benefits.
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The solution was to turn the company’s existing business-planning process—a live meeting called Blueprint, which involved a few hundred top executives—into an online platform open to thousands of people. The new process, dubbed My Blueprint, was launched in 2009, with 300 HCL managers posting their business plans, each coupled with an audio presentation. More than 8,000 employees (including several members of the teams that had submitted plans) were then invited to review and provide input on the individual blueprints. A surge of advice followed. The inclusive nature of the process helped identify specific ideas for cross-unit collaboration and gave business leaders a chance to obtain detailed and actionable feedback from interested individuals across the company.
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"nterview avec Anand Pillai, Senior Vice President chez HCL Technologies. L'entreprise indienne de services IT a mis en place il y a cinq ans une méthode développée par son PDG et basée sur la valorisation et l'écoute des collaborateurs."
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Après de nombreuses délibérations, nous avons conclu que c'était les employés et que nous devions les responsabiliser et les engager pour améliorer notre productivité.
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Par exemple, un portail de discussions appelé "U&I" entre les employés et la direction a été ouvert. Ils peuvent y poster des questions, des commentaires sur n'importe quel sujet à propos de la compagnie. Nous avons aussi créé le "value portal" où les employés peuvent évoquer des solutions concernant des problèmes liés aux clients. Une équipe évalue alors la faisabilité de l'opération, et permet à l'employé ayant posté l'idée de mener des tests et de réunir d'autres collègues. Ce, quelle que soit sa position initiale dans la compagnie.
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". Everybody knows there are downsides to management-as-usual, but are they any alternatives? We can dream about organizations where employees eagerly challenge their superiors, where honesty trumps deference and where the pyramid has been turned upside down—but then again, we can also dream about world peace and cold fusion."
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– Transparent Financial Data. Vineet realized it’s hard to feel empowered if your manager has a lot of data you don’t. With this in mind, HCLT’s IT team created a simple widget that gave every employee a detailed set of financial metrics for their own team and other teams across the company.
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– U&I. Early on, Vineet and his leadership team set up an online forum and encouraged employees to ask tough questions and offer honest feedback. Nothing was censored on the “U&I” site; every post, however virulent, was displayed for the entire company to see
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