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"Best friendships are good for business. Companies are coming to discover that, yet are at a loss at what to do about it. Group-hug Tuesdays? That idea sends chills down managers' spines. Diversity proponents worry that they have made too many strides to see it all disintegrate into the office version of high school cliques.
Yet it's widely accepted that the winning companies during the next generation will be those that have employees eager to come to work and bring with them their hearts, minds, creativity and passion. That kind of worker has been coined in management speak as "engaged," and an industry has sprouted around the elusive quest to find them, convert them and prevent them from slipping into the ranks of the "disengaged" — or worse — the "actively disengaged." "
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FranklinCovey, a Gallup competitor, also has research indicating that friendships are important but has chosen to concentrate on factors it can influence.
"We don't feel it is actionable," says Sean Covey, vice president of innovation.
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Researchers such as Flynn prefer the word trust, but he suspects trust and friendship are nearly identical.
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