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"The list of the world’s CEOs regularly includes celebrities, billionaires, big egos, risk takers, and failures. What it does not include are social media experts; but that’s about to change. When IBM (NYSE: IBM) conducted its study of 1709 CEOs around the world, they found only 16% of them participating in social media. But their analysis shows that the percentage will likely grow to 57% within 5 years. "

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A few years back, I interviewed some of the most successful CEOs in the world in order to discover their management secrets. I learned that the "best of the best" tend to share the following eight core beliefs.

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"When Sam Palmisano retired as CEO of IBM on Dec. 31, it marked the end of one of the most remarkable tenures in corporate history. Over his decade as IBM's leader, he made a number of moves, each instructive, but their power came from their cumulative effect in the transformation of a good company back into a great one."

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"Many of us in business have heard the popular aphorism, "People are your greatest asset." Some of us may even believe it. But is this sentiment reflected in our corporate cultures and the way our leaders lead? For the most part, no — and there's a reason for that. "

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"Empowering workers is considered the acme of enlightened management in the West, where employees are typically looking for independence from their bosses and "ownership" of their jobs. But try to empower employees in China, and you're likely to get the opposite of what you expect. "

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" To transform organizations so that they are fit for human beings--more inspiring and engaging and yet just as disciplined and even more productive--we need to understand why promising ideas for improving management developed in the 20th Century--such as teams, empowerment, delayering or innovation--failed to become a permanent part of the standard management repertoire. "

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"I’m speaking to 1000 attendees here at KMWorld in Washington DC, on building your social business in the right way. I’m here to share Altimeter’s recent research on Social Business Readiness (read full report) which researched how advanced companies are preparing internally, you can read the whole report, and see slides below. "

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In Brazil, where paternalism and the family business fiefdom still flourish, I am president of a manufacturing company that treats its 800 employees like responsible adults. Most of them –including factory workers – set their own working hours. All have access to the company books. The vast majority vote on many important corporate decisions. Everyone gets paid by the month, regardless of job description, and more than 150 of our management people set their own salaries and bonuses.

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"nterview avec Anand Pillai, Senior Vice President chez HCL Technologies. L'entreprise indienne de services IT a mis en place il y a cinq ans une méthode développée par son PDG et basée sur la valorisation et l'écoute des collaborateurs."

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"Today, 22% of employees say that they have used a non-IT-provisioned service over the Web to perform their job function —not to update their Facebook accounts, but to do real work.[i] Many employees are no longer relying on IT to provision, manage, and run their technology because they feel IT is too slow and puts unnecessary restrictions on their use of technology. Many customers expect on-demand information, customized user experiences, and mobile apps that IT is expected to deliver quickly, cheaply, and reliably. Some CIOs have reacted to this shift by vigorously defending their turf from these encroachments. Others have ceded control to third-party service providers and business managers who now make their own technology decisions."

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"One of the most difficult challenges companies face today is how to be more flexible and adaptive in a dynamic, volatile business environment. How do you build a company that can identify and capitalize on opportunities, navigate around risks and other challenges, and respond quickly to changes in the environment? How do you embed that kind of agility into the DNA of your company?

The answer is to distribute control in such a way that decisions can be made as quickly and as close to customers as possible. There is no way for people to respond and adapt quickly if they have to get permission before they can do anything."

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"That was my goal in synthesizing these lessons from the observations of associates who worked for and with Apple over the years, as well as from my own interactions with the company and some published reports, as referenced. Of course, nobody was willing to go on the record, which is par for the course as explained in #6."

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"Most managers and leaders have the unenviable task of trying to get other people to adopt particular goals. Companies have agendas, and employees need to support those agendas if the company is to succeed. However, if you want your employees to live up to their full potential, it’s not enough that they do what you tell them to."

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"Lotus GM Alistair Rennie announced IBM's Social Business strategy. The conference motto was "Get Social. Do Business." In a private conversation, Rennie called Monday "day one" for social business.

The importance of Rennie's announcement was reinforced by the IBM brand presence and by presentations from IBM senior vice president Mike Rhodin and IBM senior vice president of marketing and communications, Jon Iwata. I believe that for IBM, social business is a strategy on par with its e-business strategy in importance and transformational potential."

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"In the enterprise, the convergence of cloud computing, more empowered employees and on-demand infrastructure is driving adoption of these technologies. Let’s look at how each is shaping the future of high-impact collaboration in the enterprise, and with it, new innovations."

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"Quand on rencontre des responsables d’entreprises, dans le cadre d’un projet de travail collaboratif, l’idée que « collaboratif = anarchie ou autogestion » revient souvent (même si cette « peur » diminue). Le rôle du top management ne disparaît pas, il va valider les processus collaboratifs de fonctionnement et le périmètre de la collaboration : interne, clients, partenaires… Même si on peut constater une autonomie plus importante : cela veut dire aussi liberté et moyens « de faire ». Mais il est toujours là pour fixer la stratégie et les objectifs de l’entreprise."

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I see ACM filling the huge gap between BPMS and Social Media. ACM uses elements of both and links to both as required. Yes, my kind of ACM can also replace a BPMS in a cinch and provide a customer focused, homogenous Information Workplace.

In relationship to BPMS the core subject is a very principal question. Do you want to put your people and business into a flowcharted straightjacket or not? Yes, go for BPMS flowcharts. No? You need something that empowers the business user for goals and outcomes, but not just in theoretical Balanced Scorecards and Powerpoints and then monitor some disconnected KPIs. Real-world, real-time, real product!

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"The same is true in the way employees are harnessing consumer technologies — social, mobile, video, and cloud. They're improving how they do their jobs and solving your customer and business problems. And it's not just a few employees; it's a critical mass of employees. In a survey of more than 4,000 U.S. information workers, we found that 37% are using do-it-yourself technologies without IT's permission. "

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"One buzzword of Enterprise 2.0 is EMPOWERMENT. The reasoning goes that empowerment leads to ownership, motivation, creativity, learning & growth, and superior performance, and so on (insert other organization development buzzwords here!). Proponents of the Enterprise 2.0 movement tell us what we should do and why, vis-à-vis empowerment. But, when it comes to the “how” in the real-world, the guidance is a bit sketchy."

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"Isaac Getz, professeur en innovation à l’ESCP, a reçu le prix Syntec Conseil en management pour avoir décrypté "une forme d’organisation des entreprises peu répandue mais qui permet aux sociétés d’afficher des résultats supérieurs à leurs concurrentes". Ce mode d’organisation qu’il appelle "Liberté SA" (Freedom Inc. en anglais) est censé favoriser l’auto-motivation des salariés. L’idée du chercheur étant que "des employés responsables et libres de décider sont plus productifs". Les entreprises ainsi organisées sont plus performantes ou plus rentables que leurs concurrentes, notamment grâce au surcroît d’implication des employés et à la réduction de l’absentéisme, selon lui. "

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