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Réseaux sociaux et réputation, l’étude du cabinet conseil Deloitte LLP
Le cabinet conseil Deloitte LLP vient de publier une enquête sur l’impact des réseaux sociaux sur la réputation et l’image des entreprises. L’introduction de cette étude par son président, Sharon L Allen est sans équivoque: “Si la décision de publier des videos, des images des réflexions, expériences ou observations sur des sites de réseaux sociaux est un acte personnel, un seul d’entre eux peut avoir d’importantes conséquences éthique pour les individus comme les entreprises. Par conséquent il est important pour les dirigeants d’être conscient des implications et d’élever la discussion au sujet des risques et cela en association avec le plus haut niveau d’encadrement.”
Social networks in enterprises | Deloitte Technology Predictions 2009
It looks as though 2009 is likely to be the breakout year for social networks in the enterprise. Internal and external spending on social networking solutions from IT providers and carriers may approach $500 million. Social networks are likely to be considered an inexpensive solution in what is likely to be a financially constrained IT spending environment76.
Globally, social networks have enjoyed a 25 percent growth in unique visitors in the last year. Some sites have doubled their user base77. And their demographic profiles now include users over 35. Social networking is no longer a tool just for high school and college students. On some networks, around 40 percent of users are over 3578.
While questions grow about consumer social networks' varying ability to monetize their hundreds of millions of users79, enterprises are looking at how they can harness the hierarchy-flattening, information-sharing, teambuilding power of social networks.
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Social networks look to be a powerful tool and a way of tapping into the 'wisdom of crowds'. But the enterprise versions of these solutions are still being refined. IT departments need to develop the tools in such a way that they engender productivity. Measuring returns on investment for ESN will be challenging, as will balancing an enterprise's need to control a social network with its employees' desire for privacy.
Email becomes a dangerous distraction - BizTech - Technology - smh.com.au
In a study last year, Dr Thomas Jackson of Loughborough University, England, found that it takes an average of 64 seconds to recover your train of thought after interruption by email (bit.ly/email2). So people who check their email every five minutes waste 81/2hours a week figuring out what they were doing moments before.
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surveyed 250 users and discovered that 56% spent more than two
hours a day in their inbox (bit.ly/email4). Most felt they got too
much email - by January 2008, 38% of respondents received more than
100 emails a day - and that it stopped them from doing other
things. -
The third group, however,
reacted negatively to the pressure of email. "That causes stress,"
says Dr Renaud, "and stress causes all sorts of health
problems." - 2 more annotations...
The Elements of Value Network Alliances - Deloitte LLP
Today, the number of corporate alliances continues to rise — by as much as 25 percent a year — and now accounts for nearly a third of many firms’ revenues and value. Yet some studies suggest that the failure rate of alliances stands at an incredible 60–70 percent.* This troubling statistic prompts many questions about why so many firms struggle to generate success from an "open" alliance strategy. For instance, what are the general concerns with how open-based network alliances are structured? Can the implementation of an alliance strategy be simplified? And how can alliances consistently deliver value?
Ecrans - Le vendredi, les mails c’est interdit
mais il faut aussi stocker, archiver… De quoi faire exploser les serveurs. « Des filtres automatiques ont permis de réduire le nombre de spams, explique-t-on chez Deloitte, mais il reste beaucoup à faire sur les comportements compulsifs, qui, eux, sont du seul ressort de l’humain. » « Spamers internes », c’est ainsi qu’un fabricant de solutions pour les messageries électroniques, Mirapoint, qualifie ces salariés qui envoient des mails en rafale, mettent plus de monde qu’il n’en faut en copie et relancent dès qu’on ne leur répond pas dans le quart d’heure. Des pollueurs de messageries, en somme. Vont-ils faire des crises de manque les vendredis ?
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