Bertrand Duperrin's Library tagged costreduction →  View Popular

The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.

www.mckinseyquarterly.com/...sey_Global_Survey_Results_2432 - Preview

enterprise2.0 web2.0 mckinsey value innovation knowledgemanagement marketing costs costreduction adoption

This is a presentation I did this week at the Butler Group Enterprise Web 2.0 Strategies Event. The point of the presentation is how to reduce costs in a time of crisis, but also don’t forget about innovating.

I’ve adapted the presentation to be shown online, with commentary on the slides where I would have been speaking.

I talk about 3 areas

* Reducing costs (by saving on event costs, and market research costs)
* Innovating (by providing an open and transparent way for people to share their ideas)
* Productivity (which is a by-product of the others, but also increasing revenue for example with more effective sales teams)

robgray.org/?p=73 - Preview

crisis costs costreduction innovation productivity socialsoftware enterprisesocialsoftware

Over the next few weeks I'll be posting a series of articles that deeply explore a strategy for using the power of Web 2.0 ideas to move businesses into the 21st century. These strategies will drive forward any organization to not only survive present economic circumstances but drive growth and innovation while transforming safely to what increasingly appears to be a generational change in the business landscape. In other words, what you've been doing in the past will often no longer apply in the future. The assumptions that we've learned in a previous generation of IT and business education and occupations are frequently mattering less and less to how we accomplish our work and live our lives.

web2.socialcomputingmagazine.com/iness_today_with_web_20__p.htm - Preview

web2.0 innovation crisis growth costs costreduction transformation business changemanagement customerrelationship