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"The news that Cisco is dismantling its unique structure of councils and boards to reduce bureaucracy presents a cautionary tale and an insight into the true meaning of teamwork and collaboration in organizations."

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"Ever since Gmail captured the imagination of consumers, Google has been trying to push Google Apps to enterprise customers. In spite of some news about problems in their implementation for big customers, it has been gaining traction steadily. The biggest attraction towards Google Apps Email over other systems is the cost. Even though other players like Microsoft and IBM have a cloud strategy, Google’s pricing makes Google Apps very attractive for many enterprises. "

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" Until now, the Enterprise 2.0 conference has been the primary community gathering for those interested in collaboration, communities, and social networking. While I have been a long-time advocate of the Enterprise 2.0 event, I am also enthusiastic about the topic covered at Enterprise Connect. An in-depth conversation regarding the synergies between Enterprise 2.0 with unified communications, video, and mobility is long overdue."

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"Le travail collaboratif chez Cisco repose sur 3 piliers :

* Humain: c’est avant tout culturel le collaboratif, il faut donc faire preuve de leadership, modifier le management, évaluer la performance, inciter et récompenser, le top management doit faire preuve d’exemplarité du top et l’entreprise doit faire évoluer le recrutement
* Processus : cela comprend la gouvernance, le développement des compétences, le financement du projet, la logistiques à mettre en place et la coordination des différents cycles (stratégiques/management/business)
* Technologique (je ne détaille pas, ils ont tout chez Cisco ce que vous pouvez trouver sur le web)"

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"Cisco announced today its first social CRM tool SocialMiner, along with a "customer care" desktop application called Cisco Finesse. SocialMiner is designed not just to help marketers track customer sentiment on social media site such as Facebook and Twitter, but to staff to interact with social media users. SocialMiner is entering an already crowded but rapidly growing space, as did its internal social networking tool Quad."

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"Pressures from two sources may be Achilles heels for Facebook: 1) Attention entropy affecting users; 2) large players such as IBM, Cisco, and Oracle not directly competing against Facebook, but introducing next generation social experiences that absorb social networking features and functions into task flows potentially making Facebook irrelevant. "

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"Chambers created the following 5 pillars to drive collaboration, an approach we can all learn from. These amount to what I call disciplined collaboration in my book Collaboration: focus on business value, tear down barriers, and create a new organization architecture. (Full disclosure: last autumn I met with the top 50 leadership team at Cisco to discuss collaboration; the information here is all from public sources, however). "

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"Today Cisco announced the findings of a study on social networking and its adoption in the enterprise. Based on interviews with more than 100 companies from more than 20 countries, the study explores the primary tools being used, which areas of business are adopting them and how they’re putting them to use, and some of the challenges that are arising."

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"What will the next generation business enterprise look like?

Well, there is no crystal ball to give us an exact answer for sure. However, we can certainly call out some of the key characteristics of the next generation enterprise. These include: a geographically distributed workforce; the innate ability to embrace innovation both inside and outside the organization’s boundaries; flexibility in business processes to include customers, suppliers and partners; and perhaps most important, a culture of openness and shared ideas. Yes, I am talking here about the Next Generation Collaborative Enterprise (NGCE)."

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Ceci est le dernier billet avant la pause de mi-année. Je reviens sur une interview accordé au McKinsey Quarterly par John Chambers le CEO de Cisco, , qui pour moi est l'exemple même de l'entreprise 2.0. J'avais déjà parlé de cette entreprise ici. Si John Chambers aborde différents sujets (la crise, les partenariats public-privé, la question du leadership, les technologies web), c'est surtout la partie sur l'entreprise collaborative qui m'intéresse dans ce cas.

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In this video, Chambers explores approaches to decentralized management and leadership. He also provides perspective on the future of Web technology and the opportunity that an economic downturn provides for strategically minded companies

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Gibson opened her talk with a statement that captures the essence of social media at Cisco.

“In a world where everything is open, we value openness and transparency.”

There are three ways that Cisco uses social media especially blogs to drive customer engagement:

cisco engagement socialmedia customers customerengagement marketing transparency openness ROI

Today, Cisco announced the findings of its Teleworker Survey, an in-depth study of almost 2,000 company employees. The study, conducted to evaluate the social, economic and environmental impacts associated with telecommuting at Cisco, revealed that a majority of respondents experienced a significant increase in work-life flexibility, productivity and overall satisfaction as a result of their ability to work remotely.

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Check out the YouTube video "Alan Cohen, Cisco VP Enterprise Solutions, on Enterprise Strategy" where you will see an interview with Alan Cohen himself, Vice President, Enterprise Marketing, that lasts for a bit over four minutes and which touches base on a number of different topics related to the future of Enterprise Computing and Collaboration, as he has written over at the blog Collaboration - The Workplace: A New World of Communications and Collaboration. Plenty of very interesting and juicy insights on where we are heading with all of this social networking in the business world.

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Hunting around for more on the Cisco approach, I came across this lecture (can’t embed the video, please follow the link) John Chambers gave at MIT in January. It’s very, very good indeed - my ears pricked up especially at about 18 minutes in when he started talking about managing the 65.000 person business via social netowrks.

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What makes this case study useful and interesting is its emphasis on organization not technology. There’s an undercurrent in the article that everything is all a bit “socialist” somehow and isn’t that a surprise, which I found annoying at points. The more interesting point is that a bunch of engineers and big-organization executives are essentially concluding that hierarchy isn’t scaling well enough to meet their goals.

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The difference this time around: In the mid-90s those productivity gains were based on big enterprise resource planning rollouts that could wreck a company. Today, Chambers is talking implementations of Web 2.0 tools and collaboration.

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Cisco has launched a contest and invited the world to give it great ideas. The winner gets to join Cisco and is funded to make the idea real. More specifically, “the winning team may have the opportunity to be hired by Cisco to found a new business unit and share a $250,000 signing bonus. Cisco may invest approximately $10 million over three years to staff, develop, and go to market with a new business based on your idea.”

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