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"In many companies, the relationship between IT and business leaders is a very troubled marriage indeed. Miscommunication is rife, leaving executives struggling to figure out what's working for the company, what's not, and how to improve the situation. Can a marriage like this be saved?"

IT business costs performance riskmanagement accountability

"Part of the reason is simply a function of how difficult it is to do two things well at once — successfully managing the existing business and exploring a new direction. “Although many executives recognize the need to exploit current capabilities while developing new ones, few are very effective at managing this conflicting set of activities,” Johnson, Yip and Hensmans write. "

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"Summary: Designing quality business strategy that realizes the power of modern technologies requires alignment with traditional business values; the siren song of projected futurism can look embarrassingly naive in hindsight"

socialbusiness enterprise2.0 alignment business strategy management systemic managementbyobjecti collaboration

"In the context of internal collaboration specifically, this report from Charlene Li at The Altimeter Group illustrates just how insufficient the progress has been for general purpose social business in the enterprise. And when you benchmark the technology category of social business software (that includes employee, customer and partner engagement) against say CRM, or BI or ERP, its even more striking how nascent the sector is compared to its predecessors. "

socialbusiness enterprise2.0 context collaboration survey report business measurement

"Le thème de l'innovation sociale est apparu dans les années 1960, porté par des théoriciens du management comme Peter Drucker ou des entrepreneurs sociaux comme Michael Young, le fondateur d'Open University. Mais il n'a vraiment pris son essor que depuis une dizaine d'années, en redessinant la frontière parfois floue entre entreprise et société civile, l'une s'inspirant de l'autre et réciproquement."

innovation socialinnovation profit nonprofits creativity business economy externalities designthinking

"“If you want your Enterprise 2.0 efforts to be successful, you have to use words other people understand and care about.”

She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. If you’re talking with Director of HR, he doesn’t care that you are managing 100 new communities or that 1,000 Yammer messages were posted today. He wants to know if the attrition rates are going down or that new employees are getting acclimated more quickly. For you, building communities might be the goal. For him, those communities don’t mean anything unless they can help him reach his goals."

socialbusiness enterprise2.0 communities adoption value business socialsoftware integration

"Le constat de Karim Bahloul, directeur des études et de la recherche chez IDC, à Paris, n’est pas très brillant. Tout part d’une étude sur la question de la transformation visant notamment à comprendre comment les directions métiers et les DSI se comportent, ensemble. Pour mener cette étude, le cabinet a interrogé indépendamment 83 directeurs métiers et 83 DSI d’entreprises de plus de 1000 salariés. Résultats : «les DSI sont très techno-centriques, pas du tout centrées sur les désidératas des directions métiers.» Dès lors, la suite semble presque couler de source : les directions métiers affichent « des niveaux de satisfaction relativement faibles sur un certain nombre de points comme la réactivité de l’IT par rapport à leurs besoins,"

IT ITdepartment business

""The New Normal" c'est l'histoire d'un monde dans lequel le fait que les choses soient digitales sera juste... normal! Avec la digitalisation de nos musiques, livres, échanges,... il arrive un moment où la norme devient le digital. Et à partir de là de nouvelles règles entrent en jeu et des principes qui étaient des évidences deviennent obsolètes"

IT digital cloud business CIO cloudcomputing value governance people architecture

""No one here is hounding me for the ROI".



That’s the last sentence in "(Like) + (Retweet) = $$$?" an article from the July issue of FastCompany. The article is about the ROI of social media; from Likes, to Tweets, to contests to Social Business Software.



Here’s what I have to say about that quote: YIKES!



The article includes quotes from senior marketing executives from Audi, Home Depot and Sephora (who provided the one above), saying in essence that they have no idea about the value of their company's social media activities and investments. Worse yet, these executives indicate that no one is really asking them to demonstrate the ROI."

socialmedia ROI marketing business goals indicators costs socialbusiness enterprise2.0 valuecreation

"Programs like Twitter, Facebook and LinkedIn have become a popular way for families and groups of friends (or groups of strangers) to share information and organize their lives. Now corporations are hoping they can tap into those capabilities as a way to improve employee productivity, collaboration and communication on the job -- and a long line of software vendors, such as Cisco, SAP, Oracle, Microsoft, IBM and Salesforce.com, along with upstarts like Yammer, are hoping to position themselves as the platform to integrate social networking and business processes.

But will it work? And is it worth it?"

socialnetworking business interactions organization silos businessprocess communities

"Some people think that "social computing" in the workplace is a camel's-nose concession to frivolity. They hear "social" and think they're hearing the opposite of "business" (as in, "it's a social occasion") or the opposite of "significant" (as in, "just a social acquaintance"). They're wrong.

The opposite of "social" is "antisocial" – and it's time to replace antisocial IT with something that knows how to behave like a useful and valued colleague."

social antisocial IT business recreational pathofleastresistance socialcomputing

"Adding "social" as a layer onto a rigid structure created pre-IT will never do it. E 2.0 or it's new name, "social business", is commendable but a blind alley, you have to focus on bettering the core mechanism instead. The core mechanism that allows and executes "a series of actions or steps taken in order to achieve a particular end by working with someone to produce or create something". (That was the definition of Process and Collaboration baked into one sentence.)"

process collaboration BRP business

"Today, much of the promise and fulfillment of the E2.0 vision is centers around generalized benefits of knowledge sharing and collaboration. We're talking about implementation of micro-blogs, wikis and enterprise search in corporate life. However, as long as the promise of E2.0 is captured in terms of generalized benefits, it will be viewed as peripheral and discretionary, rather than centrally important to the business. Guess what else - when times are tough, it will be at the front of the line at the CFO's office, subject to budget cutbacks. So what's next for E2.0?

For E2.0 to move into the realm of being business critical, three things have to happen -"

enterprise2.0 business adoption workflow process knowledge tacitknowledge

"The tangible tools of Social Business play host to delicate and contextual surfaces – all aimed at getting work done. People call these tools social software. The important thing here is “things” to get “work done”. This means that we must think hard about what a forum or twitter-clone in the enterprise actually is, and why it’s needed. Otherwise, we risk owning an expensive garage with all the wrong tools. That subject is a diversion to this post. One way to solve our problem is to address common business verbs."

socialsoftware business adoption wording vocabulary

"Transforming business to a networked environment is mostly about changing business culture to become more social and connected but it doesn't mean that specific tools aren't needed to support that transformation. Two things come together to create great change, technology and culture. The social web is a driving force that is empowering people to change business culture and forcing people back to the center of activity in the enterprise."

networks socialnetworks business socialization socializedenterprisesoftware enterprisesocialsoftware software scrm context IT communities socialnetworking socialmedia

"Some refer to this position as a Chief Social Media Officer. I don’t think the social business evangelist necessarily needs a specific title, but I do believe the person to shepherd social business possesses five characteristics.

* Passion for the business
* Appreciation for the organization’s cultural heritage
* Limitless determination and stamina
* Ability to influence
* Skills to maneuver the political landscape"

socialmedia chiefsocialmediaofficer influence evangelization evangelist business brand

"If you want to be proactive with regards to the Hyper-Social shift, you need to evaluate which part f your business would benefit the most from becoming social. In doing that exercise, you will quickly realize that you can reduce transaction costs and improve efficiency by making most business processes social.

Scary? Yes. Inevitable? You bet!

In trying to look at all aspects of your business and how it might be affected by hyper-sociality, we started the table below. If you get a chance, look it over and let us know what you think. Did we miss processes that would benefit from going social? Did we exaggerate the impact of hyper-sociality on others?"

businessprocess socialprocess business

While these perceptions are typically not found at the top of IT or business organizations, they are prevalent in the trenches where the work gets done. And they need to be addressed. Without effective internal collaboration between IT and the rest of the business, technology will continue to be underutilized and the potential under-realized. How, for example, can companies leverage collaborative technologies when the teams tasked with exploiting the tools have difficulty collaborating?

IT business collaboration trust mistrust learningcurve relationship problemsolving

IT projects need define a combine the engineering work to be done and the results that they create. Doing so requires more than giving the project a business based name. Here are a few steps for an alternative way to define an IT project.

Combining these three ideas, when companies pay to execute a project, it’s not the project they want, it’s the result. They want more revenue generating customer relationships, not processes around a CRM system or even the capability to look up customer names. What they want is the result.

IT results project ITproject business businessneed control productivity visibility engagement customervalue finance ROI

The blogosphere moves quickly. You can find many excellent summaries of the events of the 2009 Enterprise 2.0 conference in Boston. But only now are more reflective posts emerging. What is the point of Enterprise 2.0? Can its benefits be measured?

Michael Krigsman started things by writing about the Kumbaya effect. The opportunities for better communication and collaboration afforded by Enterprise 2.0 technologies are interesting, but are they valuable?

enterprise2.0 value ROI business operations management adoption