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The Enterprise Content Management Blog: The Tactical Road To Enterprise 2.0


* Start with clear-cut business objectives

This is one you'll hear us harp on. Too many times we see businesses rush towards technology and tool sets before ensuring there's a comprehensive look at what the business really expects to gain from an enterprise 2.0 project. A lot of times it can be simple objectives like cutting down on the number of weekly meetings or reducing the amount of emails sent. For every departmental batch of emails you show me, I can give you plenty of ways to move that information into a more conversational and interactive channel with things like blogs, forums, or a wiki.

* Focus on the low-hanging fruit

This one's about looking at your business processes and figuring out simple ways to incorporate some collaboration and conversation. Marketing, sales and corporate communications are good candidates to get on the enterprise 2.0 bandwagon because the flow of information tends to be fast and furious and collaboration is essential. As you begin socializing enterprise 2.0, make sure you quickly identify the pain points of each group. Try not focus on the technology too much until you have things teed up and can demonstrate how processes will be improved.

Tags: enterprise2.0, communities, adoption, strategy, socialmedia, socialnetworks, socialnetworking on 2008-08-22 and saved by2 people -All Annotations (0) -About

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Gartner Asks - Are You Generation X, Y or V?

There are four levels of engagement in this new Generation V. Each level is related to the extent to which a customer engages with other customers and the level of engagement a business must have to enable them:


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* Creators: Up to 3% o

Tags: adoption, gartner, generationv, engagement, communities, participation, metrics on 2008-08-17 -All Annotations (0) -About

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Assessing Organizational Readiness for Communities

We have a second model too - a WE Corporate Assessment framework that lays out six operational components that will determine where on organizational maturity scale a company is. the six components are:

* Strategy
* Corporate Structure & Operations
* Culture
* Community Membership
* Tools
* Content

Tags: communities, adoption, organization, management, maturity, enterprise2.0, readiness on 2008-08-15 and saved by7 people -All Annotations (0) -About

more fromwww.thesocialorganization.com

Entreprise 2.0 et courbe d’apprentissage

On distingue 4 étapes d’apprentissages et 3 phases de temps. Ces phases de temps sont des durées moyennes bien entendu, en fonction du contexte et de l’existant en terme d’outils collaboratifs dans l’entreprise, elles peuvent être plus ou moins courte ou longues.

Tags: enterprise2.0, learningcurve, adoption, productivity, changemanagement on 2008-07-06 and saved by2 people -All Annotations (0) -About

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Mutual Mentoring is Essential to Enterprise 2.0 ROI

Fields said that many of corporate America’s young workers’ engagement levels “fall off the table” after about a year on the job because “we give them no means of input.”

To change that, Wachovia is giving its Gen Y workers a role in helping its Enterprise 2.0 makeover succeed. Younger employees are assigned to teach senior staffers about the benefits of using collaborative networks.

Tags: enterprise2.0, generationy, wachovia, digitalnatives, mentoring, adoption on 2008-06-28 and saved by3 people -All Annotations (0) -About

more fromwww.ikiw.org

Is Enterprise 2.0 about selling software or solving problems?

So the future I think we should try to avoid is one where the solution to every problem is to buy software. [...]
[Tools] real value will be in the way these are moulded to individual and group needs within the enterprise to create truly situated, native tools that support both existing and new ways of working better than enterprise software ever has before. But even that is worth little unless we can also succeed in engaging people and weaving these tools into the social and political fabric of the organisation. Software can't fix that.

Tags: enterprise2.0, management, adoption, software, enterprisesocialsoftware on 2008-06-20 -All Annotations (0) -About

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The State of E2.0 as per Practitioners: News, views, and reviews of Work 2.0 tools, apps and practices

Many of the “lessons learned” from these early adopters will sound quite familiar to those of us who have been on the leading edge of introducing technologies for collaboration and knowledge management into organizations, but there are some new twists.

Tags: enterprise2.0, adoption, bestpractices, management, changemanagement on 2008-06-20 and saved by2 people -All Annotations (0) -About

more fromwww.theappgap.com

Computerworld - Study: Enterprise 2.0 generational divide largely a myth

"Survey analysis confirmed that generational affiliation does impact attitudes and experience with Enterprise 2.0, but not as much as one might be inclined to believe,

Tags: enterprise2.0, generationy, digitalnatives, adoption on 2008-06-12 -All Annotations (0) -About

more fromwww.computerworld.com.au

Adoption idea : meetings are KM 2.0 behaviours

What I found in my last conference call is that most of what we talked about in the call can also be done online, in our community page, when we are not present at the same time (asynchronous).

These are three types of things we did in the conference call, that cover blogs, forums, and wikis:

Tags: socialsoftware, blogs, wikis, collaboration, knowledgemanagement, KM, km2.0, knowledgemanagement2.0, conferencecall, adoption, enterprise2.0, email on 2008-06-05 -All Annotations (0) -About

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Big Blue Embraces Social Media

Over the past two years, IBM has been busily launching in-house versions of Web 2.0 hits. "We're trying to see how things that are hot elsewhere can be fit for business," says Irene Greif, an IBM Fellow who heads up Collaborative User Experience.

Tags: ibm, socialmedia, socialnetworks, adoption, socialnetworking, socialsoftware on 2008-05-30 and saved by3 people -All Annotations (0) -About

more fromwww.businessweek.com

How Do You Lead Solcialutions? | socialutions

While fundamentally true the missing link is not considering the adoption of social tools as a means to transform operations, culture and customer interfaces.
The other misunderstanding is the value to internal resources learning how to use the tools to transform the culture into an ongoing quest for Socialutions for all stakeholders benefit.

Tags: leadership, change, examplarynature, socialmedia, adoption, businessoperations on 2008-05-30 -All Annotations (0) -About

more fromlinktosocialutions.com

The Social Organization: How to start out with enterprise social media

Which gets me to how organizations should think about getting started in social media and it, perhaps obviously, goes back to organizational and functional strategy.

Tags: socialmedia, organization, adoption, enterprise2.0 on 2008-05-22 -All Annotations (0) -About

more fromwww.thesocialorganization.com

Visual Model of Enterprise 2.0 Barriers

The final area, which seems to get most of the press, is the organizational barriers. I am still under the belief that if you nail the first two then this area will take care of itself. From this model, you could summarize that overcoming the technical and organizational barriers will deliver the 20% while overcoming the implementation barriers will deliver 80% of your success.

Tags: enterprise2.0, business, businessvalue, ROI, adoption, technology, implementation, organization on 2008-05-21 and saved by3 people -All Annotations (0) -About

more fromwww.rtodd.com

Collaborage: Enterprise 2.0 Implementation Overview

Here are a few barriers and issues related to Enterprise 2.0 adoption.

Awareness: Basic knowledge of the existence, availability, and reliability

Tags: enterprise2.0, adoption on 2008-05-19 and saved by8 people -All Annotations (0) -About

more fromwww.rtodd.com

Socialutions Implementation Strategy: Taking your company from zero to hero on the social web | socialutions

Here are some Socialution suggestions for getting from where you are to where you need to be in a hurry:

Tags: socialutions, adoption, change, cluetrainmanifesto, socialnetworking, marketing on 2008-05-15 -All Annotations (0) -About

more fromlinktosocialutions.com

Collaborative Enterprise: Enterprise 2.0 - Organizational & People Readiness

Here is my attempt at defining a people/organizational readiness framework for Enterprise 2.0.

Tags: people readiness, organizational readiness, enterprise2.0, adoption, organization, readiness on 2008-05-13 -All Annotations (0) -About

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thingamy: No ownership, no accountability - wikis, collaboration software, social media, Enterprise 2.0 and how not to get things done.

In social continuous processes, aka the value chains, ownership has to be clear and accountability towards the owner and all that is dependent on my work is a must. That's the reality meeting Web 2.0 when it redefines itself to Enterprise 2.0.

Tags: adoption, collaboration, brp, valuechain, ownership, accountability, hierarchy on 2008-05-04 and saved by3 people -All Annotations (0) -About

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