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"While Case Management has been a universally hot topic in the past year, there are various modifiers put in front of it: Advanced, Dynamic, and Adaptive. In this post I attempt to explain why “Adaptive” is the right concept and why that is so important."
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Adaptiveness is not simply the capability to increase or decrease muscle size. Instead it is more about the ability of the muscle to self-modify to fit the situation;
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Homeostatis is the idea that an adaptive system responds to external changes in such as way as to keep certain aspects constant.
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"Theres a flurry of social this & social that in the IT market space and marketing machines are running over speed. So much so that Geoffrey Moore & Stowe Boyd too debate on what to call the term Social Business Systems - Systems of Engagement or Work Media. I guess the marketeers would like Work Media while the technologists might love the Systems of Engagement. Either one works for me, but I have been struggling with yet another term - Social BPM."
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SBPM enables social actors to collaborate on modeling, executing & optimizing structured and unstructured business processes.
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A social actor, in basic terms, is a conscious, thinking, individual who has the capacity to shape their world in a variety of ways by reflecting on their situation and the choices available to them at any given time.
And this is a huge head shift. Not easy to convince the BPMS configurators, near darn impossible to explain to the compliance & regulations folks - 1 more annotation(s)...
"La mise en œuvre des applications de Case Management nécessite une approche qui diffère de celle requise pour les applications de pur BPM. J’ai eu l’occasion plusieurs fois ces dernières semaines d’échanger à ce sujet avec différents interlocuteurs aussi je vais tenter de mettre noir sur blanc ma vision des choses."
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Lorsqu’on pense application BPM, on pense processus. Ce qui sous-tend l’application, c’est le déroulement d’un ensemble de tâches unitaires prédéfini, modélisé, implémenté et figé. Se greffent ensuite à ces tâches des données portées par les instances du processus, des documents, des intervenants, des échanges avec l’extérieur (le SI partenaire par exemple). Mais le BPM reste fondamentalement Process Centric.
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Une activité est donc un ensemble plus ou moins important de tâches unitaires mais ce n’est pas pour autant un sous-processus. Une fois toutes les activités recensées, il convient de modéliser chacune d’entre elles et de leur associer la définition des données complémentaires. L’application consiste ensuiteà faire exécuter un ensemble d’activités, dans un ordre précis ou pas, pour arriver à la liquidation finale du Case. Le Case Management est fondamentalement Data Centric.
" I'll will try to summarize one theme John develops that seems directly relevant to Intertwingled Work."
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1) Adaptive Case Management is a data rather than process centric way of looking at how people deal with situations centered around a particular problem, issue, or case.
It's intended to support people who need to make decisions that depend on complex and unpredictable circumstances associated with the case that require judgment and knowledge work rather than application of a deterministic process. -
2) Observable work can be thought of as an object of Adaptive Case Management, focusing discovery, analysis, requests for advice or assistance and recording of outcomes on the work itself.
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"Community management is indeed a critical role in any fledgling social or adaptive business. Monitoring keywords provides us with invaluable insights that reveal the sentiment, volume and reach of activity within our markets. Identifying, tracking, and engaging customers and stakeholders helps us cultivate rewarding communities measured by loyalty and advocacy. Listening to conversations provides us with an opportunity to feel what people are saying and the experiences they’re sharing. If we pay attention, we can surface the ideas and touchpoints that gives us purpose and provide us with opportunities to earn relevance.
Over the years, the role of the community manager has evolved. What started as a gateway to surfacing the conversations related to brands in the emerging conversational landscape, evolved into something far more sophisticated. And, we’re just getting started."
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This new obligation only intensified as social media moved from digital outliers to the mainstream. Now, some of the socially vulnerable brands in the world require a mission control not unlike what we envision when we hear those two words, “mission control.” The difference is that this new infrastructure is designed to ensure positive brand experiences as well as the impact of real-time brand democracy.
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We are now moving from the era of community management to fully fledged command centers.
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"Hear Gartner Research Vice President Jim Sinur discuss how case processing addresses today's business drivers. Discover the greatest opportunity for case management and the technologies you can use to develop case-based solutions faster."
"As some have correctly pointed out commenting on the recent post on Social Business, despite the potential of the path that more and more organizations have undertaken, the complexity of this ongoing change should not be underestimated. While not claiming to already have all the answers, I will share some reflections on the possible direction I see ahead."
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how an organization conceptually and operationally can intercept, understand, process and transform external signals into a seamless mechanism to improve both processes and outcomes
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"I need to point out that what Forrester defines as DYNAMIC case management is by far not yet ADAPTIVE. Forrester defines dynamic case management to be semi-structured and collaborative, dynamic, human-centered, information-intensive processes undertaken around a given context, while being driven by events, requiring incremental and progressive responses."
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As a further point Forrester does not use the term knowledge worker but rather (information-) I-worker, which is anyone who uses a computer at his job.
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I see ACM mostly for knowledge workers who apply their specific skill for case resolution or process execution.
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I see ACM filling the huge gap between BPMS and Social Media. ACM uses elements of both and links to both as required. Yes, my kind of ACM can also replace a BPMS in a cinch and provide a customer focused, homogenous Information Workplace.
In relationship to BPMS the core subject is a very principal question. Do you want to put your people and business into a flowcharted straightjacket or not? Yes, go for BPMS flowcharts. No? You need something that empowers the business user for goals and outcomes, but not just in theoretical Balanced Scorecards and Powerpoints and then monitor some disconnected KPIs. Real-world, real-time, real product!
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One of the key distinctions to BPMS: ‘Process Design and Process Execution are separate entities.’ In ACM however, you DESIGN while you EXECUTE and it is not the same as Social BPM design that is also before execution.
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"There’s been much discussion of late on “Social BPM“. In particular, when should the magic “social” stuff happen – at design-time, or at run-time, of a process? There has also been a significant overlap with discussion around ACM (Advanced/Adaptive Case Management), wherein proponents of ACM advocate putting more power in the hands of users to dictate the flow of a “case” through their organization (if I can use the word “flow” to describe something that isn’t, in their view, a process)."
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- Those tools that offer an online community, a la SAG’s AlignSpace, or IBM’s Blueworks Beta, for process professionals.
- Tools that allow for collaboratively building process models, a la IBM’s Blueprint.
- Tools that allow for more collaborative run-time process execution (e.g. ActionBase). It is this third category that has overlap with the ACM space, by virtue of putting users in control of the process execution, rather than process designers.
If we can pull together a quick assessment of the terrain of “social” BPM tools:
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With Blueworks Liive, Phil is presenting a potential solution: software targeted at letting the 240 people in business improve their own processes, without needing to know words like BPM, or BPMN (let alone what the BPMN notation is all about).
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"In case you haven’t scrolled down yet, this is a gigantic post even for my standards. It started off reviewing an evolving theme of enterprise 2.0 moving to process-based solutions, and on the way I stumbled across another perspective on the world of "knowledge work" and "processes" called "Adaptive Process Management"."
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"Process, rather than culture, is increasingly seen as the key enabler of social software in the enterprise. Rather than wringing our hands and gnashing our teeth about how to change organizational culture, we’re looking at how to insert social tools into the existing business process. Conversely, we’re also starting to look at how business processes can be redesigned and optimized now that these social tools are available."
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So if we blindly build enterprise collaboration networks and tools that are independent of these business applications then these E20 tools & network will be mostly used for conversations around generic topics, limiting the value they bring to the organization.
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