A. T. Wyatt's Library tagged marketing →  View Popular

Top companies using twitter and how they are using it.

www.thebigmoney.com/...big-money-twitter-12 - Preview

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Tips for building a good facebook fan page.

mashable.com/...successful-facebook-fan-page - Preview

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Story about advertising services using "influencers" to recommend products or services to friends for a fee. Twitter based.

www.nytimes.com/...22ping.html - Preview

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5 steps for going viral on twitter. Content and structure of tweets that get re-tweeted.

www.copyblogger.com/go-viral-on-twitter - Preview

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Overview of the Horizon Realty story (where they sued a twitterer for posting a tweet about mold in her apartment) and how this backfired, yielding a great deal of negative publicity.

www.copyblogger.com/horizon-realty-group - Preview

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7 things you should consider about social media marketing--it isn't all as rosy as sometimes painted.

www.copyblogger.com/harsh-social-media-marketing - Preview

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Checklist for developing a successful advocacy program

www.web-strategist.com/...-a-successful-advocacy-program - Preview

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Article with several examples of businesses using twitter or facebook.

www.reporternews.com/...as-uses-continue-to-grow-in-pr - Preview

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karenfreberg.com/blog - Preview

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Interesting article about the shifts inherent in the old and the new ways to interact on line. Good introduction with illustrations defining the context and then following with 22 laws of social economics. While this article has a business focus, I think much of it might also be applied to education.

blogs.zdnet.com/Hinchcliffe - Preview

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5 reasons why most social media efforts fail.

www.communitymarketing.typepad.com/...social-media-efforts-fail.html - Preview

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Business applications of twitter. Quotes a lot from the Pew Foundation study on Internet and American Life.

Pew Internet & American Life Project

www.masternewmedia.org/a-inside-organizations-twitter - Preview

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About brands and public dialog.

sethgodin.typepad.com/...aunching-brands-in-public.html - Preview

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Twitter guide for business

downloads.techrepublic.com.com/abstract.aspx - Preview

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Lovely presentation about using web 2.0 tools in schools.

sachachua.com/...-web-2-0-at-school-illustrated - Preview

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Blog post about why you should twitter. Good links/illustrations of noteworthy twitter exchanges.

www.3dogmedia.com/why-twitter - Preview

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Excellent review of clients, tools, and practices for corporations using twitter. Good links at the bottom to additional articles of interest.

mashable.com/...enterprise-twitter-tools - Preview

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Could serve as a good prompt for class discussion.

www.themarketess.com/...ays-not-to-be-a-social-spammer - Preview

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Athletes use twitter to grow fanbase and connect with fans as people rather than helmets and pads. NFL resistant to loss of control.

nbcsports.msnbc.com/32254402 - Preview

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Excellent blog post about twitter, including some ideas I have not seen elsewhere. This author has a number of other twitter related posts that are interesting.

technmarketing.com/...9-advanced-twitter-tips - Preview

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