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06 Mar 07

CNN.com: Companies to pull ads from Coulter's Web site

  • At least three major companies want their ads pulled from Ann Coulter's Web
    site, following customer complaints about the right-wing commentator referring
    to Democratic presidential candidate John Edwards as a "faggot."

Dollars to Spare in China’s Trove - New York Times

  • In the insular world of China’s central bank they are known as the Three Xiaos,
    three women with similar names who oversee the greatest fortune ever assembled:
    China’s more than $1 trillion in foreign exchange reserves

SunGard Wins New Managed Acct Biz from Banks

  • SunGard Advisor Technologies is already one of the industry’s top 10 SMA
    sponsors, according to fourth quarter data from Cerulli Associates.
  • UMAs allow clients to access separately managed accounts (SMAs), mutual funds
    and exchange-traded funds (ETFs) under a single account registration.
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28 Feb 07

27 Principles of Negotiating

    • Basics to Keep in Mind

      <!--begin paragraph-->




      1. If you ask for something before a contract is signed, it's called
        “negotiating.” If you ask for something after a contract is signed, it's called
        “begging.” It's better to be a good negotiator than an expert beggar.



      2. From negotiator Chester Karras: “You don't get what you deserve, you get what
        you negotiate.”



      3. From motivational expert Zig Ziglar: “You can get anything in life, if you
        help enough other people get what they want.”



      4. Everything is negotiable, but everything has a price.



      5. Quoted prices are invitations to buy, but not statements of
        value.

22 Dec 06

Communication Revolutions: Marketing in 2007

    • Marketing in 2007





      From ANA musings- the blog from the President of the Association of National Advertisers - 10 ways that Marketing will change in 2007



      1. Consumer in Control
      2. New Agenda for Agencies
      3. Hail to the Chief:
      4. Unconventional Outreach
      5. Media Buying Metamorphosis
      6. Let the Fighting End
      7. Organizational Overhaul
      8. Research Renewal
      9. Blow up the Back Room
      10. Continuous Marketing Reinvention:


      And a great post from Online Spin about #1 Consumers in Control








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