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This study examines how national UK newspaper websites are integrating user-generated content (UGC). A survey quantifying the adoption of UGC by mainstream news organizations showed a dramatic increase in the opportunities for contributions from readers. In-depth interviews with senior news executives revealed this expansion is taking place despite residual doubts about the editorial and commercial value of material from the public. The study identified a shift towards the use of moderation due to editors' persistent concerns about reputation, trust, and legal liabilities; indicating that UK newspaper websites are adopting a traditional gate-keeping role towards UGC.
We are at the beginning of a Golden Age of journalism — but it is not journalism as we have known it. Media futurists have predicted that by 2021, "citizens will produce 50 percent of the news peer-to-peer." However, mainstream news media have yet to meaningfully adopt or experiment with these new forms.
The quality of user-generated content varies drastically from excellent to abuse and spam. As the availability of such content increases, the task of identifying high-quality content sites based on user contributions --social media sites -- becomes increa
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