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The microblogging service Twitter is in the process of being appropriated for conversational interaction and is starting to be used for collaboration, as well. In an attempt to determine how well Twitter supports user-to-user exchanges, what people are using Twitter for, and what usage or design modifications would make it (more) usable as a tool for collaboration, this study analyzes a corpus of naturally-occurring public Twitter messages (tweets), focusing on the functions and uses of the @ sign and the coherence of exchanges. The findings reveal a surprising degree of conversationality, facilitated especially by the use of @ as a marker of addressivity, and shed light on the limitations of Twitter's current design for collaborative use.
While microblog readers have a wide variety of reactions to the content they see, studies have tended to focus on extremes such as retweeting and unfollowing. To understand the broad continuum of reactions in-between, which are typically not shared publicly, we designed a website that collected the first large corpus of follower ratings on Twitter updates. Using our dataset of over 43,000 voluntary ratings, we find that nearly 36% of the rated tweets are worth reading, 25% are not, and 39% are middling.
Social media technologies collapse multiple audiences into single contexts, making it difficult for people to use the same techniques online that they do to handle multiplicity in face-to-face conversation. This article investigates how content producers navigate ‘imagined audiences’ on Twitter. We talked with participants who have different types of followings to understand their techniques, including targeting different audiences, concealing subjects, and maintaining authenticity. Some techniques of audience management resemble the practices of ‘micro-celebrity’ and personal branding, both strategic self-commodification.
Retweeting is the key mechanism for information diffusion in Twitter. It emerged as a simple yet powerful way of disseminating useful information. Even though a lot of information is shared via its social network structure in Twitter, little is known yet about how and why certain information spreads more widely than others. In this paper, we examine a number of features that might affect retweetability of tweets.
"The Most Annoying Tweet Imaginable, in other words, would be overly long. It would contain stale information. It would #totally #overuse #hashtags. It would be excessively personal. It would be aggressively mundane. It would be whiny.
All this, at least, according to a new study, released today, that explores what we like in our tweets -- and what we find really, really off-putting. "Who Gives a Tweet: Evaluating Microblog Content Value" is the culmination of a year's worth of analysis conducted by the researchers Paul André of Carnegie Mellon, Michael Bernstein of MIT, and Kurt Luther of Georgia Tech as they set to find out what separates value from vagary in a Twitter post."
This research explores the phenomenon of Twitter to better understand the diffusion of this new technology as a social networking tool. Twitter is a real-time messaging service centered on the question, “What are you doing?” This question is answered with short posts of 140 characters or less. Twitter's `tweets' are sent to any number of people who choose to follow a person's Twitter updates. Twitter's recent growth has been impressive. Based on its growth curve, Twitter appears to be in the Early Adopter stage and is showing signs of entering the Early Majority stage. As Twitter continues to diffuse into the social networking arena, we find great potential for it as a communication medium. Twitter has shown how a medium for social networking and micro-blogging can be used as both a tool for delivering essential information, i.e., news, as well as a medium for delivering non-essential information, i.e., personal messages. We find that although Twitter's impressive rate of diffusion continues to grow, it is beginning to wane.
Very useful graph which highlights twitter's demographic anomolies compared to the UK population ie liberal bias - at least its heading to normal...
Using multiplatform and social media is an incredibly important part of what we're doing at Channel 4...
Balls to journal articles and research - if I want to be a prof I should just do loads of coke and hookers...
Follow-up to previous Rusbridger cif article on future of journalism
Media organisations are trying various routes to the future – the Guardian's is firmly an open and collaborative one
Interesting article by Dan Gluckman (particularly on the etymology of 'claptrap', well I never). While I know Dan is not of that mindset I think it will go down well with trad TV types worried about giving up control to the plebs. Not alienating those kin
Difference in focus between journalism in new media and old - which genre of stories they cover. Quite marked differences...
Really good tool for analsying twitter. No wonder I have no followers...
tvChatter is a free application for the iPhone and iPod touch that presents real time Twitter-fueled commentary about your favorite TV shows.
Social TV, where people exchange opinions about the content they are watching, is a fast-growing trend.
Good blog article by Jem Stone (BBC Audio & Music Social Media Editor) on Bacn and how he uses social media to engage with listeners
Breaking Tweets is an independent news site that puts a spin on world news through the use of Twitter.
more innovation in marketing and new ways of dealing with customers rather than product innovation
Counter thing that shows eg how many people have joined facebook in the last second, then counts...
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