Home
Andy Tedd's Library tagged → View Popular, Search in Google
The Consumer Technology Matrix (CTM), as shown to the right, defines four types:
Support
Derivatives
Platform
Breakthrough or Disruptive
The classification of the four types of product innovations are based on the level of novelty of both the:
perceived value of product benefits
(no change, variant, improvement, new benefit and new core);
enabling technology
(base, incremental, next generation and radical).
1 - 2 of 2
Showing 20▼ items per page
Top Contributors
Groups interested in CTM
Diigo is about better ways to research, share and collaborate on information. Learn more »
Join Diigo