Andy Brudtkuhl's Library tagged usability →  View Popular

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usability design

What is Content Strategy?

Content strategy plans for the creation, publication, and governance of useful, usable content.

Necessarily, the content strategist must work to define not only which content will be published, but why we’re publishing it in the first place.

Otherwise, content strategy isn’t strategy at all: it’s just a glorified production line for content nobody really needs or wants. (See: your company’s CMS.)

Content strategy is also—surprise—a key deliverable for which the content strategist is responsible. Its development is necessarily preceded by a detailed audit and analysis of existing content—a critically important process that’s often glossed over or even skipped by project teams.

www.alistapart.com/...thedisciplineofcontentstrategy - Preview

web strategy content strategy content usability

Here’s a big problem with web design: If you want to make your website better at turning visitors into customers (or subscribers), you need to understand why most of your visitors are leaving!

But those people come and go without trace! How do you know what they wanted? How do you know what would have persuaded them to take action?

If you owned a real-life bricks-and-mortar store, this would be easy: You’d hear their objections. You’d be able to ask questions. You’d hear what they muttered as they headed for the door.

Capturing the voice-of-the-customer is more difficult with the web, but it can be done. Here are 14 free tools to get you started!

www.conversion-rate-experts.com/...understanding-your-visitors - Preview

usability web strategy analytics

Analysis Purpose: To analyze the homepage web strategies of the top blogs in the world

www.web-strategist.com/...-breakdown-of-the-top-10-blogs - Preview

webstrategy usability blogs

So, what exactly is Silverback? It’s “spontaneous, unobtrusive usability testing software for website designers.” It gracefully records the on-screen action, including mouse clicks, as well as video and audio of the subject so you can create a libra

garrettdimon.com/...gorilla_usability_testing - Preview

usability testing silverback

Kia.com ranks highest among automotive manufacturer websites for usefulness in new-vehicle shopping, according to (pdf) the J.D. Power and Associates 2008 Manufacturer Web Site Evaluation Study (MWES) - Wave 2.

The semi-annual study measures the usefulne

www.marketingcharts.com/...site-for-new-car-shopping-5127 - Preview

usability

It seems strange to be talking about something as basic as “navigation” 11 years into the web era. And yet, if you’re a web designer, chances are you’ve made some mistakes in this fundamental area. I know I have. So let’s go back to basics.

www.alistapart.com/...whereami - Preview

navigation usability article design designpatterns

If a picture really is worth a thousand words, which words? Graphics are usually the best tool we've got for sending a message--instructions, sign, marketing, entertainment, interface, etc.-- but what are we doing to make sure the person viewing the image

headrush.typepad.com/...do_your_graphic.html - Preview

design graphics webdesign usability

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article design usability interface for:tjmapes

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apple design tutorial reference ui usability for:tjmapes

psychology.wichita.edu/...whitespace.htm - Preview

article webdesign for:getanewbrowser for:tjmapes Usability

www.eastonmass.net/...WebsiteNavigationPaper.htm - Preview

article webdesign Usability

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article webdesign Usability

Designing a website’s structure around customer needs creates trust—trust in the web as a valuable space to interact with a brand, product, or service. Such a website provides your customers with a valuable first point of contact.

www.boxesandarrows.com/..._introduction_to_user_journeys - Preview

article usability for:tjmapes for:getanewbrowser

getanewbrowser.com/...non-usable-usability.html - Preview

article webdesign Usability

In instances where forms have single functions, such as submit, the following functionality is perfect. By now users are trained to hit the enter key on their keyboard when searching Google. So why do we need submit and clear buttons? The answer is we do

getanewbrowser.com/...form-overhaul-no-buttons.html - Preview

article design webdesign css Usability

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tools webdesign usability webstandards for:getanewbrowser for:tjmapes

interesting projects from 37signals to show how they would improve certain services should they be given a chance

37signals.com/better.php - Preview

37Signals Design UI Usability

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css reference javascript design usability