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we have unleashed one of the most intensive training regimens I know of for our staff. While our focus is on digital and "digital influence," there are a lot of other skills that will help the next generation of communications experts (do we need to retire the "public relations" term?).
The next generation will need to get strong in the following. I have begun the process of drilling down into each to offer some practical "how-to's" for each. Look for more in the future or even create your own and link back here:
I’m starting to discoverer that Social Media is indeed part of the corporate budget for many companies this coming year. We’re getting contacted from curious Marketers who have a wide degree of understanding and deployment. I’m hearing this from c
Hoping to capitalize on the booming popularity of Internet video and online advertising, TurnHere, an Emeryville, Calif.-based start-up, has come up with a formula for producing professional video ads to slot into Web sites.
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