Aditya Banerjee's Library tagged socialmedia →  View Popular, Search in Google

Handy website that provides you with links to the app settings pages of different online services like facebook, Google etc. Good to visit these pages from time to time & revoke access of any suspicious or unwanted apps.

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Pretty convincing, and it blurs out the names & ids if you want

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All the tools do is to make the weak ties more accessible, but that's not going to lead to too many revolutions outside of slacktivism & clicktivism. Unless of course, the internet is turned off. That would be the real stimulus to get people off the armchair.
Time to revisit the high context & low context culture definitions too

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And so we have a proper definition & wikipedia page for it

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It all boils down to the kind & quality of interaction you have with your followers. Wonder when they'll come up with a metric for that.

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Some usual suspects along with new ones. The comments have some more.

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How long before it becomes passe?

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The ROI of Social Media is like trying to ascribe ROI to a telephone line.
Part misinterpretation and misunderstanding of both terms and part the necessity to quantify in order to meet business objectives, are reasons why this enigma won’t be solved soon.

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Interesting concept that can be applied to consumers - http://en.wikipedia.org/wiki/Levy_flight

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Do your homework before indulging

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"Consumers have always valued opinions expressed directly to them. Marketers may spend millions of dollars on elaborately conceived advertising campaigns, yet often what really makes up a consumer’s mind is not only simple but also free: a word-of-mouth r

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Key point: "Social media is not an end in itself"

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Note that this was just demonstrated as a correlation, nothing more. Nabbing someone as a Facebook fan hasn’t been proven to increase spending in this study. The study just demonstrates that people who become fans of brands are more likely to spend and ev

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Interesting statistics, albeit from US users

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There is a lot of buzz and excitement related to social media. But remember that for social media to have any real lasting benefit to your brand, you’ve got to make sure it’s based on a solid strategic foundation. Otherwise, social media is just going to

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"...But angry high-maintenance people are rarely where sustainable profit margins come from (unless, of course, you are a divorce lawyer OR a PR firm who gets paid to give hotels bad advice)."

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A good start to leveraging social media to connect better to the customers, but usage is pretty limited among hotels. Moreover, do hotels want to listen to just the nosiest of customers? How do they evaluate the cost-benefit of addressing such complaints?

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Interesting set of parallels by Tamar Weinberg

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Facebook status update search tool that highlights the privacy concerns.

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So what do you want to be? A mini-celebrity or a recluse or something in between?

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