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"Swine Flu" vs "H1N1" terminology - tweets show that people do not adopt the new term
Gunther Eysenbach has used monitoring of Twitter to show that the attempt to change public discourse from the use of "swine flu" to H1N1 has not really worked.
Emergency Information Patterns and Thoughts on Swine Flu
A well thought-out summary of the the general ways that social media has been used to track, display, and disseminate information related to swine flu and what that could/should mean for crisis communication in the future.
How we could have stopped swine flu
The short answer: Spend less time trying to track disease outbreak online and instead spend more time "in the jungle."
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Add Sticky NoteBut it has also begun to use sophisticated new software to trawl the internet for reports of unusual disease outbreaks.
This approach to spotting pandemics early has powerful backers. Last November, Google became the latest organisation to throw its weight behind the war on emerging infections diseases (EIDs) when it launched Google Flu Trends, a site which aims to predict annual winter flu outbreaks simply by tracking around 40 common terms people search for when suffering flu-like symptoms. (Google launched the site after its engineers found the results accurately tracked flu reports from doctors’ surgeries and clinics, but without the normal one to two week reporting lag.)- Google is not the only "backer" of the approach; nor was it Google engineers who discovered that search trend data can be used to predict disease outbreak. Rather, there is support from scientists who have published articles in peer-reviewed journals indicating that these techniques hold great promise. Framing it as Google being the big backer and the research being an inside job is meant to diminish the idea. But this framing is patently false. - on 2009-05-21
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But for all their ingenuity, the worry is that these amount to little more than technological tricks.
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Twitter mining vs deep viral mining
Evgeny Morozov's latest, totally uninformed ramblings about the lack of usefulness of social media in general, and Twitter in particular, as tools for public health surveillance.
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Add Sticky NoteTwitter-disinformation aside, there still remains an important question of whether we could actually use the Internet to spot new epidemics. I haven't yet formed a firm opinion; perhaps, once data from mobiles is well-integrated into our tools this would be possible -- but for now, we are, probably, still are quite far fromfiguring out how to predict epidemics with the Web tools alone (the point being that epidemics usually break out in places with limited internet access).
- Haven't made up your mind, huh? Actually, it sounds like you have made up your mind...you think it doesn't work. Luckily, people who actually know something about public health and "infodemiology" (a term and area of research you don't even know exists) have made up their minds. And they think, and have in some cases demonstrated in published, peer reviewed scientific articles, that these techniques hold great promise. - on 2009-05-21
Reports on Twitter Fueling H1N1/Swine Flu Fear and Misinformation Are Vastly Overstated
Gunther Eysenbach, "medicine 2.0" guru and author of the first published, scientific study using Google search trends to predict and track flu outbreaks, responds to the claim that Twitter is spreading panic and misinformation about the swine flu. Survey says? Nope. Twitter is not primarily serving to spread misinformation.
Scientists Use Social Media
Overview of recent survey of scientists' use of social media.
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- 77% of life scientists participate in some type of social media
- 50% see blogs, discussion groups, online communities, and social networking as beneficial to sharing ideas with colleagues
- 85% see social media affecting their decision-making
- Discussion groups and message boards are still the most-used types of sites, but online communities are gaining fast
- User-generated content is not completely trusted for product information, but it is more trusted than information in printed trade magazines, editorial web sites, or online portals
BioInformatics LLC conducted a survey in November 2007 that found some interesting trends:
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- Nature Network (36%)
- BioMed Experts (35%)
- Facebook (35%)
- MySpace (34%)
- LinkedIn (33%)
- ResearcherID (19%)
- CiteULike (18%)
- 2collab (18%)
- del.icio.us (15%)
- Connotea (14%)
- Digg (14%)
Elsevier’s survey went a little further than the earlier survey, asking respondents to name sites. This generated a Top 11 list of social media sites in the sciences:
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