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Manufacturing Habits - for good and ill (NYTimes)
“OUR products succeed when they become part of daily or weekly patterns,” said Carol Berning, a consumer psychologist who recently retired from Procter & Gamble, the company that sold $76 billion of Tide, Crest and other products last year. “Creating positive habits is a huge part of improving our consumers’ lives, and it’s essential to making new products commercially viable.”
more fromwww.nytimes.com
YouTube - Best of Idiocracy 2
The continuation of clips from Idiocracy.
advertising exchange at the start
more fromwww.youtube.com
blog.pmarca.com: Inaugurating the New York Times Deathwatch
I hereby inaugurate my New York Times Deathwatch, which will continue until the last Sulzberger has left the building.
more fromblog.pmarca.com
Starcom MediaVest Group
Called “Natural Born Clickers,” the study reveals that a very small group of consumers who are not representative of the total U.S. online population is accountable for the vast majority of display ad click-through behavior.
more fromwww.smvgroup.com
Success without ads | CNET News.com
“It’s not like we’re a stroke of brilliance,” said John Sateja, senior vice president for information products at Consumers Union, the nonprofit group that publishes Consumer Reports. “We had no choice. We have no advertising, so we had to survive on what readers pay.”
The organization does more than just survive. Consumers Union reports that its publications--Consumer Reports and a few much smaller ones--generated $208 million in revenue in the year ended May 31, with an operating margin of about $28 million.
more fromwww.news.com
AlterNet: Blogs: Rights and Liberties: MoveOn Sets Its Sights on Facebook Privacy Violations
more fromwww.alternet.org
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