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MNM 04 | Interview with Mark Tafoya, Culinary Media Network | Mastering New Media :: Jason Van Orden
From status symbols to STATUS STORIES
Swiss Netgranny is a collective of 15 grannies recruited by Swiss fashion label Tarzan. The grannies knit socks on demand and sell them online. Customers can choose their favorite granny by picture, pick the color of their socks, or opt for a granny ‘surprise’ design. It will take a granny approximately two weeks to knit a pair of socks, which costs EUR 26, delivery included. Oh, and some breaking news: some grannies now also make wrist warmers ;-)
General Mills' Pssst... is a Weak Stab at Branded Community | paulgillin.com
pss community that is a fiasco
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