The Groundswell (Incorporating Charlene Li's Blog): The five reasons companies should participate in the Groundswell
Forrester's corporate clients approach us all the time to ask "Should I do a blog?" or "Should I start a community?" or other similar questions. Wrong questions. Or at least the wrong place to start
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Global Neighbourhoods: New Comm Forum--Winner & Sinners
Quoted: Steve Crescenzo begins by slamming a David Weinberger
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Edelman Releases A Corporate Guide To The Global Blogosphere… No Canada
Quoted: Last week the Public Relations firm Edelman (who are also known for their Edelman Annual Trust Barometer) released, A Corporate Guide To The Global Blogosphere. ...
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When Not To Use Email
According to Gartner, about 30% of employees’ emails are spam. Not the Viagara kind of spam, but what is called “occupational” spam: emails from colleagues.
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Why CEOs should learn to love the blog | Special reports | Guardian Unlimited Technology
Blogs make companies more human, and act as a great recruiting tool
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MediaPost Publications - WOMMA Issues Ethics 'Toolkit' - 11/10/2006
Quoted: THE WORD OF MOUTH MARKETING Association Thursday issued an "Ethics Adoption Toolkit," intended to help marketers create policies that reject stealth tactics. Computer giant Dell ...
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Defining ROI on Business Blogs
No doubt about it: the most complex problem business bloggers face is coming up with a clear definition of what ROI their blog has produced.
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Sales Meets Wiki | Socialtext Enterprise Wiki
Quoted: Hi, let me introduce myself. Two months ago I joined Socialtext to run the sales organization, after almost four years in enterprise sales management at ...
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Top 5 Corporate Podcast Mistakes to Avoid Like the Plague - Small Business Radio
While I continue to be absolutely bullish on the marketing and PR benefits of corporate podcasting, I can’t say that I see many organizations getting it right yet.
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Corporate blogs split cyberspace - WebWatch - Breaking Business and Technology News at silicon.com
silicon.com is the must-read executive briefing sheet for business and IT professionals- giving you the strategic insight to make technology investments critical to business success
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nPost.com Interview with Joe Kraus, CEO of Jotspot.com
wikis in companies
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Business blog survey
In a recent survey of corporate blog owners, almost three-quarters of respondents (76 percent) reported increases in Web traffic and media attention as a result of their blogs, and yet are still expecting more from these blogs.
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JupiterResearch Finds That Deployment of Corporate Weblogs Will Double in 2006 - JupiterResearch
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