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Markets or Communities? The Best Ways to Manage Outside Innovation
According to Harvard Business School professor Karim R. Lakhani, Boeing's approach is an excellent example of how not to manage external innovation. The right way to do it is the subject of an article in the current issue of MIT Sloan Management Review by Lakhani and collaborator Kevin J. Boudreau (London Business School), "How to Manage Outside Innovation" (free registration required).
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The solution then is to connect with external innovators and invite them to participate with you on your critical problems. Of course, the Internet and the massive reduction in communication and computation costs have made accessing external innovators a much easier task than what was possible 10 or 15 years ago
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More practically, working with outside innovators does not mean that all the "keys to the kingdom" have to be given away. Instead, firms can become intelligent about selectively revealing core issues in ways that their IP is protected. Firms like Procter & Gamble and IBM have learned to do this—others can learn as well.
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Changement: Boeing, entreprise de services
Un article explique que 4/5ème du 787 est fabriqué hors de chez Boeing. Que des accords avec des sous-traitants leur permettraient de participer directement à l’assemblage de l’avion.
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Aviation Technology
How has Boeing revolutioniz...
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