Abo46n2's Favorite Links on web from Diigo

Commonwealth of Learning - Education for a Digital World

Thu, 17 Jul 2008 23:42:05 -0000

Tags: education internet web technology

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'The Dumbest Generation' by Mark Bauerlein - Los Angeles Times

Tue, 15 Jul 2008 17:12:47 -0000

Tags: bauerlein book internet web youth

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Migration from WordPress.com to BlueHost.com

Tue, 15 Jul 2008 04:59:09 -0000

Tags: hosting tips wordpress bluehost web

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Young women drink, party, post - CNN.com

Tue, 08 Jul 2008 20:43:26 -0000

Highlights and Sticky Notes:

"You need to be able to laugh at yourself sometimes."

'That's who I am,'

Tags: identity web privacy facebook

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Edusurfing with PMOG

Tue, 24 Jun 2008 18:18:23 -0000

Tags: edusurfing pmog learning education web

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Washington City Paper: Arts & Events: Michael Wesch

Tue, 24 Jun 2008 02:13:26 -0000

Tags: wesch anthropology youtube presentation web

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The Myth of Web 2.0 Non-Participation, myth_participation.jpg (JPEG Image, 807x560 pixels)

Thu, 19 Jun 2008 07:41:58 -0000

Tags: image web web2.0

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The Anthropology of Online Communities - JSTOR

Fri, 06 Jun 2008 20:21:26 -0000

Tags: anthropology web internet research community

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GigaOM Favs: 10 Blogs We Love - GigaOM

Mon, 19 May 2008 22:57:02 -0000

Tags: blogs top10 list resources technology

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Bill would penalize companies for aiding Internet censorship

Sat, 03 May 2008 03:50:04 -0000

US-based companies could be held liable for helping officials in other countries censor the Internet, if a bill proposed by House Representative Chris Smith (R-NJ) is approved. Smith recently announced his plans to push the Global Online Freedom Act (HR 275) to the House floor for voting after having lobbied human rights organization Reporters Without Borders for support. Among other things, the Global Online Freedom Act will bar US companies from disclosing personally-identifiable information about a user, except for "legitimate foreign law enforcement purposes."

Highlights and Sticky Notes:

Yahoo was embarrassed by human rights group Dui Hua soon thereafter after the group published a translation of the Chinese government's request for one dissident's information that clearly stated the nature of the investigation. This infuriated members of Congress, as it appeared to show that Yahoo had lied about what it knew. Yahoo apologized for the "misunderstanding," but Congress remained unimpressed.

Among other things, the Act appears to be a direct response to the furor over Yahoo's involvement in outing a number of Chinese dissidents to the government, resulting in their arrest and imprisonment. At least two Chinese pro-Democracy advocates have filed lawsuits against Yahoo for turning over their e-mails to the government, but Yahoo has said repeatedly that it simply complied with the requests of local law enforcement and was not aware of the nature of the investigations.

The Global Online Freedom Act would not only prevent companies like Yahoo from giving up the goods to totalitarian regimes, but would also prohibit US-based Internet companies from blocking online content from US government or government-financed web sites in other countries. When it comes to non-government sites, the Act would require companies to disclose to the newly-created Office of Global Internet Freedom the terms that they do filter, and for the Office to continually monitor these filtered terms.

econdly, you guessed it—the bill has a convenient exit plan for anyone who tries to apply its rules to the United States. The President would have the authority to waive the provisions of the Act as long as "the important national interest of the United States requires the exercise of such waiver authority."

As TechDirt points out, the US has done its own share of requesting data for questionable purposes, such as when it subpoenaed Google for 1 million random web addresses and all search records from an unspecified one-week period. It wouldn't be surprising to see the US waive the Act in the name of national security at the drop of the hat, so it seems dubious that our government would be take on the responsibility of holding others to these standards.

Tags: censorship privacy web legislature law

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Social media's future looks bright, apply sunscreen | Tech news blog - CNET News.com

Sat, 03 May 2008 03:39:21 -0000

Highlights and Sticky Notes:

"It's really an evolution of media from a one-way direction to a highly interactive model, where people are developing relationships around content. That drives engagement...and creates a whole new opportunity for business," Mike Jensen, director of technology group at Credit Suisse,

One opportunity for new business is in e-commerce.

Dave McClure, an angel investor at 500 Hats, believes the future of the business will be in so-called social commerce, or the intersection between online shopping and socializing. Netflix might be an example of early social commerce because it encourages members to recommend movies to friends. But he envisions social commerce going much further.

"Social commerce is where (the business is) headed. Companies that have mined enough social graph data and can combine shopping to it--whoever figures that out, they will be set," McClure said during a panel.

more developers should be working on applications that provide utility to people, rather than just entertainment. For example, spin-offs of Twitter for health care or emergency workers could hold promise

Thanks to social networks like MySpace and Facebook, companies are armed with much more data on people's habits, preferences, and social behavior. Executives believe that data, if used right, can build the next advertising giant.

Still, social networks have long been challenged to sell their inventory to mainstream advertisers for several reasons. For one, advertisers are squeamish about putting their brands next to a user-generated video of high-school band practice, for example. Another reason is that salespeople from social networks don't speak the same language of metrics that traditional advertisers and agencies speak.

"The promise for this space is that you've got this engaged audience--people spending 20 to 40 minutes talking to each other in a way they haven't before--and if you put these ads in front of them, what do you call it and how do you sell it to agencies?"

MySpace is seeing early success for its advertising service called hypertargeting, which lets advertisers reach customers by their behavior on the social network. Oberfest said people are responding more positively to those ads.

Seth Goldstein, founder of SocialMedia Networks, an advertising platform for social networks, said that he envisions an open system from Facebook or MySpace that would allow companies to look at a person's social graph, or collection of their friends. Then the company could extract who is most influential to that individual in areas like travel or movie recommendations.

"If I can select the right person to have influence over you, I can choose that person to send you a message," he said.

Nicolas Kardas, senior product manager at Microsoft's Windows Live Platform group, said despite the forward twist on social media, the business models aren't that different than those of years past. It's just that with social networks, companies know much more about the consumer, and that information delivers the option of a much bigger premium for advertising.

Tags: social media advertising marketing business web

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BBC NEWS | Technology | Web in infancy, says Berners-Lee

Wed, 30 Apr 2008 15:06:58 -0000

Tags: berners-lee web

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apophenia: MacArthur Forum talk on "Teen Socialization Practices in Networked Publics"

Mon, 28 Apr 2008 19:34:35 -0000

Tags: danahboyd teens socialization web

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Twelve Horses | Web Design, Development, Online Marketing, Search Engine Optimization

Mon, 28 Apr 2008 15:00:51 -0000

Tags: twelvehorses design web advertising marketing

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Drew McLellan - The Marketing Minute: What social media tools are a must for business?

Mon, 28 Apr 2008 04:22:02 -0000

Highlights and Sticky Notes:

Specialised forums - our 'forte' are the DIY forums where we give out free advice, using our business name as nickname - again a great webtool. Investment is more in time than money but works a treat for us.

A blog - it's becoming essential.

LinkedIn - builds online credibility & good opps with Q&A

Measurement tool - I just started researching social media monitoring tools and I'm convinced to really demonstrate ROI and worth, you need a specialized tool. I just reviewed Social Radar on my blog & there's many others popping up everywhere.

I think internal tools are going to be a huge necessity in the coming years - wikis, CMS, internal blogs, IM etc, etc. In fact, I would go so far to say that internal tools for employee collaboration will be the leading edge of the social media wave for businesses. The generation of workers coming through the ranks now are going to be able to wield these with incredible effectiveness. I see it happening in a lot of businesses I deal with.

flickr

Find your key audiences on technorati, build multiple blogs to focus and talk to each audience, post good copy and throwin a few flickr images and youtube video's.

The reality is...today's 20-something is entering the work place already using this stuff. Employers are wise to tap that natural gift.

the companies that can harness the collaborative power of some of the social media tools are going to have a huge advantage.

We've become regulars at two very different DIY-forums (found them when I did research for my own website - they were already well established forums - means high ranking incoming links when I manage to add a link in our reply - only when it's appropriate otherwise it might be considered advertising).

In the last two years we gained 6 -7 clients (for large floors) directly or indirectly from these forums - and it only costs us a bit of time to respond to the questions there - 'easy money' ;-)

I think it is best to focus on just one good, strong blog. There are hundreds of different ways of promoting that blog through a mixture of SEO, traditional marketing, PR, much smaller blogs, social networking, and more.
Social networking to promote your business but, also, you main blog. Your blog is like the heavy cavalry and your social networking tools: like the scouts or the light infantry.

But your example is perfect one. I think the trick is think different. See what the others in your industry don't see.

The utilities category is a great one. Don't talk to me about utilities...talk to me being green or keeping my family safe at home. One of the things I believe most businesses miss when it comes to social media is that it's not really about them or what they want to talk about.

Depends on the relationships you're trying to build -- where are they hanging? What tools are they using? Who will be the face of your business?

It's not about the tools, but it IS about the talk. That said,

For listening (which always comes first), FriendFeed. For quick chat, Twitter. And of course....a blog site.

Tags: social media marketing advertising web

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kiss2: When web marketing ideas pop-up (or over)

Mon, 28 Apr 2008 04:21:37 -0000

Tags: marketing web

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How To Speed Up Firefox (Helpful Vanity)

Sun, 27 Apr 2008 19:24:29 -0000

Highlights and Sticky Notes:

nglayout.initialpaint.delay

Tags: firefox tweaks web

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Futuristic Play by Andrew Chen: Viral marketing, activation, and retention metrics - commentary on Dave McClure's Web 2.0 presentation

Fri, 25 Apr 2008 22:43:33 -0000

Tags: social media marketing advertising viral web

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Businesses told to exploit social media

Fri, 25 Apr 2008 03:42:30 -0000

Highlights and Sticky Notes:

"The move toward social media is as big a change as Gutenberg and the printing press," said Karl Long, a product manager at Nokia. "Social media is the ability for anyone to publish anything without any cost."

Panelists said the social media sites are changing communications.

The panelists said businesses are beginning to recognize the benefits of having conversations with consumers.

businesses can learn from young people who create their own sites.

Social media can be used to create word-of-mouth advocacy for products or services,

real estate agents, for instance, are using Web sites that include reviews from clients after their homes have been sold.

Tags: social media business marketing advertising web

Posted by: abo46n2

Social Media still on rise: Comparative global study

Thu, 24 Apr 2008 05:21:17 -0000

Highlights and Sticky Notes:

sian markets (not including Japan) are leading in terms of participation, creating more content than any other region

Asian markets (not including Japan) are leading in terms of participation, creating more content than any other region

57% have joined a Social Network, making it the number one platform for creating and sharing content: 55% of users have uploaded photos, 22% of users have uploaded videos

23% of social network users have installed an application – 18% of bloggers have installed applications in their blog templates

Blogs are a mainstream media world-wide and a collective rival to traditional media (184m bloggers world-wide, China has the largest blogging community in the world with 42m bloggers) – 73% have read a blog, 45% have started a blog

Social media has strong impacts over brand’s reputation – 34% post opinions about products and brands on their blog – 36% think more positively about companies that have blogs

Interestingly, comments on news websites show almost no increase

Estimated 272m users world-wide.

Users are posting variety of content – 55% uploaded photos – 21% installed applications – 23% uploaded video • Social Networks becoming social utilities for managing peer to peer relationships: 74% use them to message friends

Tags: social media web internet research statistics

Posted by: abo46n2