Kathleen Capps's Profile

An introduction to key Social Media platforms - how they work, what you will use them for and why you care with Mike Johansson of Fixitology.com a Rochester Social Media consulting firm.

The key elements of creating and managing effective, memorable online customer experiences with Eric Milsch of Auction Direct USA, a leader in Social Media customer engagement.

How the George Eastman House (which was recently honored for its Social Media efforts) uses online marketing tools and Social Media to talk to and hear from new audiences with Eliza Benington Kozlowski of the GEH.

Social Media's impact (for good and bad) on Rochester's travel and tourism industry and a look at what's ahead with Dr Neil Hair and assistant professor at RIT and cutting edge Social Media researcher.

The afternoon concludes with a panel discussion where audience questions will be answered and all participants receive access to presentations, useful (and free) Web resources and links to "Best Of" examples.

his the major software I’m currently using on my PC and I can recommend using. Most of it is freeware but not all.





• Windows Vista Ultimate
• Office 2007
• Firefox
• Windows Live Messenger
• Skype
• Google Desktop Search
• Microsoft Virtual PC - Run a virtual operating system within your Windows OS
• Total Commander
• FileZilla FTP Client
• FileZilla FTP Server
• uTorrent
• Keepass Password Safe
• Windows Media Player - Music Library and Player
• Notepad
• Ant Movie Catalog
• CDBurnerXP
• Google Earth
• Switch Sound File Converter
• Real Player Basic
• MagicDisc - Virtual CD or DVD drive
• SpeedFan - Automatically changes the speed of your PC fans
• Combined Community Codec Pack - Codecs to view videos

So now you’ve got a whole mess of RSS coming your way—what to do with it? Filter them, combine them, send them do your email, and make sure you never have to hear about “Which X Are You?” results again. Here are the tools to get that done:


• Filtering:FeedRinse is the multi-tool for cutting out authors, keywords, profanity, or anything else. Filter My RSS is the more simple keyword solution.
• Combine them: If you don’t want to get technical and just want a master feed of a whole bunch of friends’ feeds, RSS Mix and FeedCombine are your best bets.
• Deeper Filtering and Mixing: Want to poke around a bit more in what makes it through your distraction filter? FeedDemon, mentioned above, lets you create “watches” for keywords and strip out items you don’t want to see. Beyond that, there’s the Grand Puba of RSS tools, Yahoo Pipes.