During acquisition of event-related fMRI, the investigators showed subjects pictures of faces or outdoor scenes embodying different attributes of salience and then measured the SN/VTA response to these different stimuli. A first group of pictures was novel, or never seen before. A second group of pictures was behaviorally relevant, requiring a button press. A third group of pictures was negative and thus presumed to be arousing (i.e., a negative expression in the case of faces, or a car accident in the case of scenes). A fourth group of pictures were distinct but appeared more than once (called “neutral oddballs”). When not viewing one of these pictures, subjects saw a repeated neutral picture for the remaining two-thirds of the trials. Pictures appeared about every 3 s.
The investigators found that among all pictures, novel pictures most powerfully activated the SN/VTA, as well as parts of the hippocampus and striatum, suggesting that SN/VTA activation responded to novelty rather than other types of salience.