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Mallen Baker's Blog - CSR is dead - part 412
If the author's comments are correct, then CSR should have been a corporate responsibility from day one. However, corporations are responding primarily to external pressure.
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"CRS" it said - always a giveaway when they can't even spell CSR - "and corporate survival in a time of economic calamity are not natural allies. If survival means stoking up the blast furnace and letting pollutant clouds cover the world, the world is going to lose".
Right. I see. That makes perfect sense. If times are tough, let's be inefficient and generate pollution. If times are tough, let's alienate the local communities where our workforce live. And if we're motivated by survival, let's destroy the environmental life support systems on which all life depends. Glad you explained that to me.
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