Andrew McAfee, an associate professor at Harvard Business School, is often associated with the phrase "enterprise 2.0," and
is bullish on the impact of wikis, blogs, and other Web 2.0-era software within a business context.
In contrast, Tom Davenport, the president's chair in information technology and management at Babson College in Wellesley,
Mass., has been skeptical of Web 2.0 software's value on its own, and argues the functionality may not be all that new.