Brent MacKinnon's List: mobile

example of viral app

infographic of mobile learning 

"Last week I announced that the Drew McLellan iPhone and Droid apps were available. I also promised that I'd walk you through the process I went through to create the apps. "

"The infographic illustrates, among other things, the number of cellphones per capita in various countries, the rate of cellphone adoption in the U.S. during the past decade and the acceptability of certain behaviors regarding cellphone use."

"One of the simplest ways to begin dabbling in mobile technology is to launch a mobile photo-sharing campaign, and Yfrog, Twitpic, and DailyBooth make it easy for any nonprofit social (and now mobile) media manager with a smartphone and little creativity. "

"But mobile phones stand apart in an important way. In United States high schools, 98% of students have access to some kind of smartphone, according to a report by Blackboard and Project Tomorrow."

"As part of an initiative for ASTD’s upcoming International Conference and Exposition, I was filmed as I responded to 10 questions around mobile (if you’re there, hope to hear how it goes) from Tony Bingham (he came in via conference call). Here is what I wrote up as thoughts before the filming (and then answered spontaneously, but mindful of what I’d written)."

"Home-based workers from Best Buy, JD Edwards, and American Express are 20% to 40% more productive than employees who travel to work. (Lister and Harnish)"

"What really struck me about Steggles’s presentation is how powerful – and relatively simple — it can be to incorporate a mobile strategy into your organization. When you think about a social media strategy, "

"Lessons for the Mobile Enterprise

10 Lessons Learned From Early Adopters Of Mobile Device Management Solutions not only highlights the proliferation of employee-owned mobile devices within companies, but how they have essentially “crippl[ed] infrastructure and operations (I&O) professionals’ existing mobile strategies, tools, and people resources.” As a result, organization are conducting internal audits with an investment in mobile device management (MDM) solutions."

"Speaking of mobile strategies, a recent study by Forrester identified fifteen mobile policy best practices. Born out of six months spent assisting 121 enterprise clients with developing or refining their mobile policy in an effort to meet the demands of changing mobile landscape, Forrester’s best practices reflect lessons learned “keeping corporate data secure, employees productive and happy, and costs down, while selectively embracing the consumerization of IT where appropriate.”"

"Bring your own device (BYOD) (also called bring your own technology (BYOT), bring your own phone (BYOP), and bring your own PC (BYOPC)) means the policy of permitting employees to bring personally owned mobile devices (laptops, tablets, and smart phones) to their workplace, and use those devices to access privileged company information and applications.[1] The term is also used to describe the same practice applied to students using personally owned devices in education settings.[2]"

"By now, you may be tired of hearing about how important it is to think about “mobile.”

For one thing, it’s a huge topic. Do you need to think about mobile marketing? SMS fundraising? Responsive design vs. a dedicated mobile site?"