Agustin Soler's List: Iphone Apps

• the early success stories basically don't apply anymore. Apps that were put up early had an extraordinary advantage in terms of visibility
• Create Demand Before you release
• importance of creating demand before release through the use of blogs, YouTube, etc
• Get Good Reviews on Day One
• If you app starts off with bad reviews, customers won't wait for your patches and updates to turn it around.
• If your beta testers love your app, have them positively review it the day it comes out
• Use Review sites
• low review sites early access to the final version of your app before it's available in the store
• Most review sites have a large backlog and thus would need access to the app a couple of weeks ahead of time.
• http://iphone.iusethis.com/ is a nifty site as well. If you testers or customers like your app, kindly suggest they give your app a vote.

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• Right now, most top selling applications are in a lower echelon of quality, value and deep device integration.
• The release of the iPhone and iPod Touch game Super Monkey Ball was well timed.
• it grossed the developer over $2,000,000 in only 20 days.
• Cro-Mag Rally($1,200,000)
• Enigmo ($1,500,000 since release)
• Demiforce’s Trism, a colorful puzzle matching game, which grossed the one-man developer over $250,000 in only two months
• Where To, a way to find points of interest nearby (which was featured by Apple) grossed $50,597 in only one month, earning over $200,000 by month three.
• iShoot, a turn-based tank game by Ethan Nicholas, earned $800,000 in five months.
• Payback, a GTA-style iPhone and iPod Touch game, grossed $400,000 since release - almost double that of Trism,
•  Ocarina, an extremely popular simulation of the ocarina instrument, earned over $500,000 since release.
•  Dapple, a colorful puzzle game, reported only $535 of profit after twenty five days, while incurring six months of development and $32,000 in costs.  Risk/Reward, a stock-based app, earned only $235 within two months of being released.  Within ten days, CubeCheater gained only $600.  Steppin earned slightly more at $1,712 within two months. iLightning was one of the lowest public figures at $358 since launch. While these apps could potentially earn these amounts every month, sales typically decline, not increase, over time (unless, of course you get sudden, high profile exposure).
• MouthOff, an animated mouth app that moves to your voice, earned $11,586 within its first month.
• Based on our research, we’ve come to the conclusion that a very poor app earns only a few hundred a month.
• The average and above average apps can earn in the neighborhood of $1,000-10,000+ per month.
• The more viral, gimmicky, and higher quality apps can earn anywhere from $100,000 - 1,000,000+ over the course of their lifetime.

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