This link has been bookmarked by 247 people and liked by 3 people. It was first bookmarked on 15 May 2012, by Marc-Alexandre Gagnon.
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02 May 17
Stuart McIntyreHow Yahoo Killed Flickr and Lost the Internet https://t.co/DZqmKgNsga Really a lesson for any acquisition of a comm… https://t.co/wxd34taEQE
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04 Dec 14
haraldgrovenOne of my favorite articles on lost opportunities:
'How Yahoo Killed Flickr and Lost the Internet' | by @mat |
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26 Sep 14
desbestWeb startups are made out of two things: people and code. The people make the code, and the code makes the people rich. Code is like a poem; it has to follow certain structural requirements, and yet out of that structure can come art. But code is art that does something. It is the assembly of something brand new from nothing but an idea.
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03 Jul 14
Patrick Mooney"ut sadly, Yahoo's steady march of incompetence doesn't bode well for making use of these valuable properties. If the Internet really were a series of tubes, Yahoo would be the leaking sewage pipe, covering everything it comes in contact with in watered-down shit."
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29 Apr 14
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10 Apr 14
annafinWeb startups are made out of two things: people and code. The people make the code, and the code makes the people rich. Code is like a poem; it has to follow certain structural requirements, and yet out of that structure can come art. But code is art that does something. It is the assembly of something brand new from nothing but an idea.
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17 Mar 14
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27 Nov 13
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How Yahoo Killed Flickr and Lost the Internet
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05 Jun 13
Sergey SergeevA classic case study of how conventional biz management kills innovation & wastes money & opportunity: http://t.co/ZCMt5OVq
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macsquad"Web startups are made out of two things: people and code. The people make the code, and the code makes the people rich. Code is like a poem; it has to follow certain structural requirements, and yet out of that structure can come art. But code is art that does something. It is the assembly of something brand new from nothing but an idea."
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28 Aug 12
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20 Aug 12
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It's no secret that for many entrepreneurs, the exit is always the goal. It's about the sellout before the first line of code is written. But for a select group, products are meant to be art. They are meant to literally change the world. And for those, selling out can be especially problematic.
Flickr falls into that camp
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Because Flickr wasn't as profitable as some of the other bigger properties, like Yahoo Mail or Yahoo Sports, it wasn't given the resources that were dedicated to other products. That meant it had to spend its resources on integration, rather than innovation. Which made it harder to attract new users, which meant it couldn't make as much money, which meant (full circle) it didn't get more resources.
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But Yahoo's social success in those years was almost accidental. It wasn't (and isn't) a company with vision.
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"That is the reason we bought Flickr—not the community. We didn't give a shit about that. The theory behind buying Flickr was not to increase social connections, it was to monetize the image index. It was totally not about social communities or social networking. It was certainly nothing to do with the users."
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Although Flickr grew tremendously with the huge influx of Yahoo users, the existing community of highly influential early adopters was infuriated.
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And then in 2008, something happened that made the mobile Web a sideshow altogether: apps.
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"Flickr was not empowered to build its own iOS app—or any other mobile app for that matter,"
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Flickr's mobile and social failures are ultimately both symptoms of the same problem: a big company trying to reinvent itself by gobbling up smaller ones, and then wasting what it has.
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17 Aug 12
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18 Jul 12
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Emma TippletonWeb startups are made out of two things: people and code. The people make the code, and the code makes the people rich. Code is like a poem; it has to follow certain structural requirements, and yet out of that structure can come art. But code is art that does something. It is the assembly of something brand new from nothing but an idea.
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03 Jul 12
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21 Jun 12
Peter BeensThis is the story of a wonderful idea. Something that had never been done before, a moment of change that shaped the Internet we know today. This is the story of Flickr. And how Yahoo bought it and murdered it and screwed itself out of relevance along the way.
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18 Jun 12
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29 May 12
AubinAttention cas d'école, article impressionnant et engagé ! How Yahoo Killed Flickr and Lost the Internet - @Gizmodo http://t.co/KV2T8ZN7
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27 May 12
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Melissa Wiley"It was a stunning failure in vision, and more or less the same thing happened at Flickr. All Yahoo cared about was the database its users had built and tagged. It didn't care about the community that had created it or (more importantly) continuing to grow that community by introducing new features."
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26 May 12
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doublelamaHow Yahoo Killed Flickr and Lost the Internet - @Gizmodo http://t.co/euDX39Wb
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Eric AuldI remember Flickr, I use to have good times there. (this is a really good read) http://t.co/6ylnd5T3
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20 May 12
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19 May 12
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Web startups are made out of two things: people and code. The people make the code, and the code makes the people rich. Code is like a poem; it has to follow certain structural requirements, and yet out of that structure can come art. But code is art that does something. It is the assembly of something brand new from nothing but an idea.
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adelgadobHow Yahoo Killed Flickr and Lost the Internet
Web startups are made out of two things: people and code. The people make the code, and the code makes the people rich. Code is like a poem; it has to follow certain structural requirements, and yet out of tha -
Angel BuendiaThis is the story of a wonderful idea. Something that had never been done before, a moment of change that shaped the Internet we know today. This is the story of Flickr. And how Yahoo bought it and murdered it and screwed itself out of relevance along the way.
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Stuart OrfordFlickr is still pretty wonderful. But it's lovely in the same way a box of old photos you've stashed under the bed is. It's an archive of nostalgia that you love dearly, on the rare occasion you stumble across it. You pull them out, and hold them up to the light, and remember a time when you were younger, and the Web was a more optimistic place, and it really was almost certainly the best online photo management and sharing application in the world.
And then you close the box. -
Gregory DivouxExcellente analyse : How Yahoo Killed Flickr and Lost the Internet http://t.co/eEsyNyIV via @zite
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Bryan FalconA wonderful (and scary) narrative of how successful interent companies can be killed by not focusing on innovation (and how corporate takeovers can kill wonderful products). A great read.
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18 May 12
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João AlmeidaIt's the story of Flickr and Yahoo but it could also be the story of Delicious, Upcoming, Jaiku, Dodgeball or many other promising startups being swallowed by Yahoo, Google or Microsoft. Most of the times big companies don't care about community and innov
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Saba Imtiaz"If you can't beat laser cat, you probably deserve to die."
technology flickr yahoo internet web web2.0 facebook instagram
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Michel Bauwens"The site that once had the best social tools, the most vibrant userbase, and toppest-notch storage is rapidly passing into the irrelevance of abandonment. Its once bustling community now feels like an exurban neighborhood rocked by a housing crisis. Yards gone to seed. Rusting bikes in the front yard. Tattered flags. At address, after address, after address, no one is home.
It is a case study of what can go wrong when a nimble, innovative startup gets gobbled up by a behemoth that doesn't share its values. What happened to Flickr? The same thing that happened to so many other nimble, innovative startups who sold out for dollars and bandwidth: Yahoo." -
17 May 12
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Sara Thompson"This is the story of a wonderful idea. Something that had never been done before, a moment of change that shaped the Internet we know today. This is the story of Flickr. And how Yahoo bought it and murdered it and screwed itself out of relevance along the way."
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Because until three years ago, of course Flickr was the best photo sharing service in the world. Nothing else could touch it. If you cared about digital photography, or wanted to share photos with friends, you were on Flickr.
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Flickr famously began as a feature of another product. Husband-and-wife development team Stewart Butterfield and Caterina Fake had created a photo sharing feature for another product they were working on, Game Neverending. Butterfield and Fake were old-school Web types. The kind with low Metafilter user numbers and WELL accounts.
And because they knew the Web so fluently, they soon realized that their real product wasn't the game: It was this secondary feature, the ability to share photos online. This was 2003, and photo sharing was still very much a novel problem for people. Flickr was born.
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Two years later, in 2005, Butterfield and Fake sold their company to Yahoo, whose deep pockets promised great things for Flickr's users. It upped the monthly storage limit to 100MB for free users, and removed it altogether for pro accounts, for example. Yahoo had bandwidth and engineering to burn.
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"Yahoo was a good fit initially," says Flickr co-founder Caterina Fake, who left the company in 2008. "We had offers from various companies, including Google, and I honestly think that Yahoo was a great steward. It was a great steward of the brand. It was allowed to flourish. In the subsequent two years after the acquisition, Flickr blossomed."
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And so when Flickr hit the ground at Yahoo it was crushed with engineering and service requirements it had to meet as per demands of the acquisition integration team. Those were a drain on resources, human and financial. Even though many of the resources came from Yahoo, they were debited against Flickr. This created an untenable cycle that actively hampered innovation.
"The money goes to the cash cows, not the cash calf," explains one former Flickr team member. If Flickr couldn't make bucks, it wouldn't get bucks (or talent, or resources).
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Yahoo's CEO Terry Semel had failed to buy Google in 2001, when he had the chance. Now Yahoo was so focused on winning search that it essentially surrendered social. In 2005, Flickr had far and away the best social connection and discovery tools on the Internet. Remember, back then Facebook was still very much a fledgling service, one that didn't even let you upload pictures other than the one in your profile. Yahoo, meanwhile, had existing internal social products, like Address Book and Messenger. Social was clearly the future. What Yahoo wanted, however, wasn't the future. It was to re-fight an old battle from the past. It was to beat Google.
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The Yahoo Mobile team was onerously slow to get an app out the door. Although the iTunes App Store launched in July of 2008, Yahoo Mobile let a year slip away before it released an official Flickr app. When it finally did roll out the long-delayed beast in September of 2009, it was beyond disasterous. The early reviews on the iTunes App Store read like pre-alpha test notes of the world's worst software.
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Today, it all seems too late. The iPhone is the most popular camera on Flickr, but the feeling isn't mutual. Flickr isn't even among the top 50 free photography apps in iTunes. It's just below an Instagram clone in 64th place. By way of comparison, an app that adds cats with laser eyes to your photos is 23rd.
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By way of comparison, an app that adds cats with laser eyes to your photos is 23rd
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John LowellFantastic post on how Yahoo! killed Flickr and lost social http://t.co/zkff9rzk Great lessons here for both acquirers and entrepreneurs
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16 May 12
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As I scroll down I note that friend after friend has quit posting. At the bottom of the page I am already back in mid 2010. So many of my friends have vanished. It feels like MySpace, circa 2009.
This is anecdotal, sure, but I follow many of these same people on other networks (Path, Facebook, Instagram) where they tend to be very active. I see photos of the same people, with their same children and their same dogs—all looking a year or two older than on Flickr.
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Alex Ko"That is the reason we bought Flickr-not the community. We didn't give a shit about that. The theory behind buying Flickr was not to increase social connections, it was to monetize the image index. It was totally not about social communities or social networking. It was certainly nothing to do with the users."
yahoo management culture product design history flickr stumbleupon google
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Smoot HawleyAt the time, the Web was rapidly becoming more social, and Flickr was at the forefront of that movement. It was all about groups and comments and identifying people as contacts, friends or family. To Yahoo, it was just a fucking database...Flickr is still pretty wonderful. But it's lovely in the same way a box of old photos you've stashed under the bed is.
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