This link has been bookmarked by 82 people . It was first bookmarked on 14 Aug 2015, by someone privately.
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09 Jun 19
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18 Oct 15
dajuanhawkinsIt’s not the e-reader that will be driving future books sales, it’s the phone; how publishers are rethinking books for the small screen.
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16 Oct 15
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14 Oct 15
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12 Oct 15
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05 Oct 15
mbuhse20It's not the e-reader that will be driving future books sales, it's the phone; how publishers are rethinking books for the small screen.
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03 Oct 15
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17 Sep 15
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14 Sep 15
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09 Sep 15
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05 Sep 15
Équipe École 2.0"It’s not the e-reader that will be driving future books sales, it’s the phone; how publishers are rethinking books for the small screen."
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04 Sep 15
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03 Sep 15
Norma Thiese"No one expects phones to replace print books altogether. And even avid phone readers acknowledge the devices have drawbacks. Many report feeling caught off guard when they reach the end of a book. They miss the physical sense of how deep they are into a book—and the feelings of accomplishment and anticipation that come with that. Others note that it is not as easy to share an e-book with friends as a hardcover or paperback. Many still read in print part of the time."
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"No one expects phones to replace print books altogether. And even avid phone readers acknowledge the devices have drawbacks. Many report feeling caught off guard when they reach the end of a book. They miss the physical sense of how deep they are into a book—and the feelings of accomplishment and anticipation that come with that. Others note that it is not as easy to share an e-book with friends as a hardcover or paperback. Many still read in print part of the time."
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02 Sep 15
antoinefCommentaire d'InaGlobal (http://www.inaglobal.fr/edition/lu-sur-le-web/le-futur-de-l-edition-numerique-se-joue-sur-mobile) : "Selon une enquête de Nielsen, le nombre d’américains lisant leurs ebooks sur smartphone est passé 24 % en 2012 à 54 % en 2015. 14 % lisent même principalement via ce support. Dans le même temps, l’usage des tablettes et liseuses diminue, obligeant les maisons d’édition à repenser leurs stratégies numériques."
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01 Sep 15
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30 Aug 15
ibrandwebsiteIt’s not the e-reader that will be driving future books sales, it’s the phone; how publishers are rethinking books for the small screen.
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29 Aug 15
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“The best device to read on is the one you have with you,”
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Since the release of the bigger, sharper iPhone 6 and 6 Plus last September, Apple has seen an increase in the number of people downloading books onto iPhones through its iBooks app. Some 45% of iBooks purchases are now downloaded onto iPhones, an Apple spokeswoman said. Before that, only 28% were downloaded onto phones, with most of the remainder downloaded onto iPads and a small percentage onto computers.
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28 Aug 15
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27 Aug 15
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rocking his baby daughter
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how he read David Mitchell’s 624-page science-fiction saga
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Andrew Vestal
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he discovered he could read his dimly-lit phone with one hand
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lunch breaks
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between meetings
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iPhone has offered him a way to squeeze in time for reading
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he wondered whether reading in snippets might be dissatisfying
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he found he could quickly re-immerse
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If I waited for the kind of time
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I wouldn’t read at all.
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it’s not the e-reader
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iPad and Kindle Fire remain the most popular
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digital-reading revolution has turned the publishing world upside down.
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but the phone.
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future of digital reading is on the phone,
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54% of e-book buyers
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up from 24% in 2012
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increase in the number of people reading their phones.
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But what has captured publishers’ attention
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with phones
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used smartphones
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chances are, you are carrying a smartphone.
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Meanwhile, those reading mainly on e-readers
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dropped over the same period
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Kindles and Nooks
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phone reading is pushing publishers to rethink
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way books are designed, marketed and sold
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also prompting concern about whether deep, concentrated thinking is possible
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One reason people are reading on phones is convenience.
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It requires no planning.
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Another reason people are turning to phones is the size and clarity of new smartphone
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make reading much easier.
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Since the release of the bigger, sharper iPhone 6 and 6 Plus
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increase in the number of people downloading books
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customizing their marketing materials
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45% of iBooks purchases
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onto iPhones
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in airports, hotels and trains
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Amazon has also noted the development.
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phone readers are by far the fastest-growing segment
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publishers are now experimenting with ways to make the mobile-reading experience better.
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designing book jackets
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trying to catch people on the go,
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publisher offers free e-books at hotels and airport lounges
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offering free access
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The read-anywhere option is amazing.
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obligation for us as publishers to find those people.
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offered David McCullough’s “The Wright Brothers” free at more than 50 U.S. airports.
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as long as they stay within the prescribed geographical area.
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free excerpts of e-books on Amtrak
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so a reader can open an e-book on her phone and pick up exactly where she left off the night before on her e-reader
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people are reading constantly now
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because of phones,
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Amazon, Google, Apple and Barnes & Noble all offer smartphone apps
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sync all devices
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reduces the amount of blue light emitted
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introduced a new display option called Lumin
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Scholars
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Even when a phone’s alerts are turned off,
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literary world is divided over whether a phone can deliver the experience of deep, concentrated reading.
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That could make a phone worse
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Reading on a phone is better than not reading at all
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But there is debate
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about whether the phone is appropriate for long-form reading, if other options are available.
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smartphones are designed to alert and distract
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People should stop worrying about how other people are reading
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your brain is still primed for disruption
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phone is antithetical to deep reading
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will make concentrated reading more difficult
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Anna Todd, writer
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be glad that they are
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“War and Peace,”
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“Moby-Dick,”
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readers report being able to concentrate just fine on their phones.
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people have celebrated major feats of reading,
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feeling caught off guard when they reach the end of a book.
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No one expects phones to replace print books
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readers acknowledge the devices have drawbacks
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doctor’s waiting room
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bus
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favorite cafe
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miss the physical sense of how deep they are into a book
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Others note that it is not as easy to share an e-book with friends
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taken his children to see Disney’s “Frozen.”
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Laura Jefferson
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reads on her iPhone for convenience
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But when she knows she wants to lend a book to family or friends, she buys it in print.
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Lloyd Miller
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found himself trying to read under his jacket in a Brooklyn movie theater
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children often clamor for his phone.
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he prefers print, but downloads books on his phone for reading on the subway.
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“No games, but you can read a book.”
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24 Aug 15
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23 Aug 15
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20 Aug 15
Nergiz KernIt’s not the e-reader that will be driving future books sales, it’s the phone; how publishers are rethinking books for the small screen.
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19 Aug 15
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18 Aug 15
haraldgrovenRekk opp hånda dere som leser bøker på mobil! http://t.co/eyfuk0KiFD
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17 Aug 15
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ofnipolic4 ofnipolic4It’s not the e-reader that will be driving future books sales, it’s the phone; how publishers are rethinking books for the small screen.
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16 Aug 15
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Joe RossLast fall, Andrew Vestal found himself rocking his baby daughter, Ada, back to sleep every morning between 3 a.m. and 5 a.m. Cradling Ada in the crook of his…
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15 Aug 15
Dan Nieves"The future of digital reading is on the phone." http://t.co/7NV0EYhsAb http://t.co/kTUW8gnUvK
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Jorge BarbaIt’s not the e-reader that will be driving future books sales, it’s the phone; how publishers are rethinking books for the small screen
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Yvonne BarrettAs more people read books on phones, publishers rethink books for the small screen http://t.co/CHVURZex3S #INF533
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liboiron.@Nielsen: percentage of ebook buyers who read primarily on tablets was 41% in Q1 2015, 30% in 2012 @maloneyfiles http://t.co/Bbl4LsfyOE
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14 Aug 15
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Since the release of the bigger, sharper iPhone 6 and 6 Plus last September, Apple has seen an increase in the number of people downloading books onto iPhones through its iBooks app. Some 45% of iBooks purchases are now downloaded onto iPhones, an Apple spokeswoman said. Before that, only 28% were downloaded onto phones, with most of the remainder downloaded onto iPads and a small percentage onto computers.
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Amazon has also noted the development. Among all new customers using Kindles or the Kindle app, phone readers are by far the fastest-growing segment, an Amazon spokeswoman said, declining to disclose figures. Among those who use the Kindle app, more people now read books on the iPhone 6 or 6 Plus than on any other Apple device, even the popular iPad Mini, she said.
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To engage readers, publishers are now experimenting with ways to make the mobile-reading experience better. They are designing book jackets with smartphone screens in mind. (Handwritten scripts or small fonts may not be legible.) They are customizing their marketing materials—email blasts, Facebook posts and websites—to be read on phones. And some are trying to catch people on the go, offering free access to e-books in airports, hotels and trains.
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Through the Foli mobile app, Simon & Schuster in May offered David McCullough’s “The Wright Brothers” free at more than 50 U.S. airports. In June, it served up “Yoga for Life” by Colleen Saidman Yee at the Solstice in Times Square yoga festival in New York. Now the publisher offers free e-books at hotels and airport lounges in New York, California, Missouri, Florida, Texas and Hawaii. Users can read as much of each book as they like free, as long as they stay within the prescribed geographical area.
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Amazon, Google, Apple and Barnes & Noble all offer smartphone apps for reading books. They automatically sync all devices linked to the same account, so a reader can open an e-book on her phone and pick up exactly where she left off the night before on her e-reader or tablet. Amazon and Google recently introduced custom e-book fonts, both designed to be more legible on smartphone screens.
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Fully 55% of all Oyster’s activity is now happening on phones, and the company in June introduced a new display option called Lumin that reduces the amount of blue light emitted from smartphone and tablet screens to make reading easier on the eyes at night (its users’ peak reading time). “I think people are reading constantly now, and it’s because of phones,” Mr. Van Lancker said.
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Anna Todd, writer of the “After” series on the serial publishing platform Wattpad, argues that phones are encouraging people to read more. Wattpad has 40 million monthly users—almost 90% of whom are on mobile devices. “People should stop worrying about how other people are reading, and be glad that they are,” said Ms. Todd, whose series generated 1.3 billion chapter views and a book deal with Simon & Schuster.
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13 Aug 15
jplamondonTo engage readers, publishers are now experimenting with ways to make the mobile-reading experience better. They are designing book jackets with smartphone screens in mind. (Handwritten scripts or small fonts may not be legible.) They are customizing thei
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