Web Strategy (Advanced): Applying a Social Computing Strategy to the entire Pr... - The Diigo Meta page

• 14 Apr 09
  

  Alicia Anderson

  socialmedia

• 14 Feb 09
  

  Christoph Schmaltz

  socialmedia productmanagement product cycle social Marketing strategy owyang

• 01 Dec 08
  

  Andy Brudtkuhl

  You’re responsible for the direction of your online strategies for your company or organization, specifically using social media and computing tools to reach, connect, and build communities around your brand. Most folks at your company know this space is important, but don’t know how to do it, they are relying on your expertise to think holistically, integrated, and strategically.
  

  web strategy social media product lifecycle

• 

  Ian Wilker

  Published more than a year ago, but still one of the best summaries/schematics I've seen of how a mature, fully realized strategy for community engagement looks.

  Web2.0 webstrategy community userdrivensites socialweb via:mento.info

• 13 Nov 08
  

  Filiberto Selvas

  Not new but so valuable; we need to think through the whole cycle!

  Social Media Product Cycle

  • Web Strategy (Advanced): Applying a Social Computing Strategy to
    the entire Product Lifecycle
• 18 Oct 08
  

  Frederik Van Zande

  This is for the advanced only, not a company that is still trying to answer “what or why”. To gauge the sophistication of your organization, see this chart. Deploying this strategy without grasping the foundations of social media, the cultural changes it implies or testing trial programs will likely lead to failure.

  strategy e-marketing product life cycle advanced

• 08 Oct 08
  

  Tac Anderson

  This is an amazing post. I'm surprised this wasn't released as a Forrester report. Jeremiah sais that this is social media moving beyond marketing. IMHO this IS marketing. Product dev, support, research, are things that marketing has to be involved in and I'm willing to bet that org's that do all of this will have a marketing person in charge of it.

  NCB Owyang Marketing SocialMedia

• 11 Jul 08
  

  steve bendt

  jeremiah computing social strategy business marketing media socialmedia web2.0

• 

  Kevin Lim

  hink Bigger. Modern companies are already integrating efficient social tools in every announcement, launch, and event. The savvy strategists learns to use them in a holistic way

  socialmedia marketing business tips howto

• 27 Mar 08
  

  Brian Solis

  2.0 jeremiah media media2.0 nowisgone owyang social socialmedia

• 18 Sep 07
  

  Martin Koser

  addresses a broad approach to social media beyond the web marketing team and connects the dots between customer support and product marketing

  strategy strategy-making life cycle visualization socialmedia development toread toblog bmid

• 16 Sep 07
  

  FK_name FK_name

  You’re responsible for the direction of your online strategies for your company or organization, specifically using social media and computing tools to reach, connect, and build communities around your brand. Most folks at your company know this space i

  business design blog bmad workflow web2.0

• 13 Sep 07
  

  Amaury de Buchet

  strategy socialmedia lifecycle Delicious

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