Measuring & Selling the Value of SEO for Public Relations - The Diigo Meta page

• 28 Jun 10
  

  Mary Deming Barber

  Measuring the effect of online marketing and PR efforts is essential for both understanding the return on investment but also for feedback that will improve

  seo measurement

• 21 May 09
  

  epharma

  pr-2.0 seo reporting analytics

• 14 May 09
  

  nocatster

  Measuring the effect of online marketing and PR efforts is essential for both understanding the return on investment but also for feedback that will improve

  Online Marketing PR SEO Web Analytics

• 13 May 09
  

  Andy Brudtkuhl

  Measuring the effect of SEO for Public Relations benefits should start with well defined outcomes. To get a good handle on SEO effectiveness, it’s important to match the purpose for the effort with specific metrics. For example, if improving brand visibility is a goal, then documenting brand mentions in connection with news & PR content at regular intervals can demonstrate the effect of content promotion and link building.

  wsw web strategy roi

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