This link has been bookmarked by 18 people . It was first bookmarked on 16 Jun 2008, by Frederik Van Zande.
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24 Jan 13
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This shows a potential solution to the "below the fold" problem where users do not scroll to read text below the visible screen. Web page designers should be encouraged to use the 2-column layout to maximize fixations on lengthy text.
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22 Dec 08
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30 Oct 08
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23 Sep 08
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06 Aug 08
Phu TuWeb page designers should be encouraged to use the 2-column layout to maximize fixations on lengthy text.
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17 Jul 08
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24 Jun 08
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23 Jun 08
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16 Jun 08
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Frederik Van ZandeThis study examines eye movement patterns of users browsing or searching a 1-column and 2-column news article on a web page. The results show a higher number of fixations for information in the second column of an article than for the same information in the lower portion of a single column. In addition, the typical "F" pattern appeared in the left column of the 2-column layout, but not in the right column. Users also fixated more on other page elements, such as ads, when they were browsing than when they were searching.
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13 Jun 08
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11 Jun 08
posavasosThis study examines eye movement patterns of users browsing or searching a 1-column and 2-column news article on a web page. The results show a higher number of fixations for information in the second column of an article than for the same information in
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10 Jun 08
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