This link has been bookmarked by 4 people . It was first bookmarked on 20 Aug 2008, by Andy Brudtkuhl.
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18 Sep 08
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According to comScore, nearly 139 million U.S. Internet users watched an average of 83 videos per viewer in March 2008, viewing a total of 11.5 billion online videos during the month. However, the average YouTube video receives only 100 views a year.
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- It’s not just explicit sharing that drives video views, but consumption patterns around related videos and embedding videos. With that in mind, your strategy shouldn’t be focused on going for spikes, but look for progressive growth.
- Looking at a popular YouTube video featuring basketball player Allen Iverson: 13% of views came from you tube search, 75% came from related videos.
- 3 more annotations...
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- Include lots of relevant text on the page
- Create filenames that makes sense and contain your keywords
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Use TubeMogul to submit to multiple sites.
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- Look at dynamic suggested searches feature on YouTube to find out what searches are popular.
- Do a search then sort by most popular to see what the characteristics of the most popular videos for that search are, then mimic those characteristics.
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21 Aug 08
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20 Aug 08
Andy Brudtkuhl"According to comScore, nearly 139 million U.S. Internet users watched an average of 83 videos per viewer in March 2008, viewing a total of 11.5 billion online videos during the month. However, the average YouTube video receives only 100 views a year. This makes optimizing video for YouTube one of the biggest opportunities in the fast-changing and complex world of search. This session will look at how video search engine optimization (VSEO) has become the most important new use of search engine optimization today."
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