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Taco John's Goes Viral - The Diigo Meta page

www.qsrmagazine.com/...story.phtml - Cached

This link has been bookmarked by 1 people . It was first bookmarked on 22 Jul 2009, by Andy Brudtkuhl.

  • 22 Jul 09
    abrudtkuhl
    Andy Brudtkuhl

    "Taco John's has historically been a very crowd-based social brand—with many of our customers creating their own Facebook pages [and] Twitter accounts, and blogging about their favorite menu item or Taco John's experience," says Renée Middleton, vice president of marketing at Taco John's. "We wanted to build off that existing online energy and connect with our most loyal customers so we could thank them with exclusive offers and information."

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