This link has been bookmarked by 166 people . It was first bookmarked on 08 May 2008, by manolitovaldes pizzini.
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Fran Bambustpsychologie - Dan Ariely
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feedergoldfishBehavioral economist, Dan Ariely, studies irrational human behavior. He has a lot of material to work with.
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The auctions were part of the Significant Objects Project, an experiment designed to test the hypothesis that “narrative transforms the insignificant into the significant.” Or, put differently, the goal was to determine whether you could take an object worth very little and make it worth much more by giving it a story, by endowing it with meaning.
To that end, the project’s originators – NY Times columnist Rob Walker and author Josh Glenn – bought up 100 unremarkable garage sale knickknacks for no more than a few dollars each, and then had volunteer writers whip up fictional back stories for them. This, they thought, would up the trinkets’ objective value.
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peanutputter JiffyWhen we make decisions we think we're in control, making rational choices. But are we? Dan Ariely unmasks the subtle but powerful tricks our minds play on us.
decisionMaking economics psychology behavioral neuroeconomics
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Cynthia CliffordQuirky web site on decision making
psychology economics behavioral marketing irrational rationality blogs finance business statistics science research reference
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mark boscoWhen we make decisions we think we're in control, making rational choices. But are we? Entertaining and surprising, Ariely unmasks the subtle but powerful tricks that our minds play on us.
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Karen BotkinWhen we make decisions we think we're in control, making rational choices. But are we? Dan Ariely unmasks the subtle but powerful tricks our minds play on us.
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paul lowe
Predictably Irrational
When we make decisions we think we're in control, making rational choices. But are we? Entertaining and surprising, Ariely unmasks the subtle but powerful tricks that our minds play on us.ariely Predictably_Irrational pedagogy cltadpgcert predictably finance economics behavioral irrational books psychology
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Joe VirantDan Ariely- prof @ Duke.
Recommended by Jackie Gerstein -
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marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi.
- Jerome Groopman
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Julius EndertWhen we make decisions we think we're in control, making rational choices. But are we? Entertaining and surprising, Ariely unmasks the subtle but powerful tricks that our minds play on us.
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Little WonderA marvelous book that is both
predictably economics psychology behavioral books irrational
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jonathan BabcockWhat If Modern Advertisers Created the Stop Sign? Funny stuff. Most BAs and other IT professionals can probably relate.
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Erich FeldmeierWhen we make decisions we think we're in control, making rational choices. But are we? Dan Ariely unmasks the subtle but powerful tricks our minds play on...
It is helpful to think of people as having two fundamental motivations: the desire to see ourselvscience psychology evolution groupthink lateralthinking neurobiology behaviour biology
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manolitovaldes pizziniMy immersive introduction to irrationality took place many years ago while I was overcoming injuries sustained in an explosion (here is a description of my experiences in the hospital). The range of treatments in the burn department, and particularly the daily “bath” made me face a variety of irrational behaviors that were immensely painful and persistent. Upon leaving the hospital, I wanted to understand how to better deliver painful and unavoidable treatments to patients so I began conducting research in this area (see picture below). After completing this initial research project, I became engrossed with the idea that we repeatedly and predictably make the wrong decisions in many aspects of our lives and that research could help change some of these patterns. A few years later, decision making and behavioral economics dramatically influenced my personal life when I found myself using all of the knowledge I’d accumulated in order to convince Sumi to marry me (a decision that was in my best interest but not necessarily in hers). After managing to convince her, I realized that if understanding decision-making could help me achieve this goal, it could help anyone in their daily life.
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Sue FrantzWhen we make decisions we think we're in control, making rational choices. But are we? Entertaining and surprising, Ariely unmasks the subtle but powerful tricks that our minds play on us.
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with fistsWhen we make decisions we think we're in control, making rational choices. But are we? Dan Ariely unmasks the subtle but powerful tricks our minds play on us.
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