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  • tacanderson
    Tac Anderson on 2008-01-25
    Good friend of mine, fellow HP employee and fellow blogger Chris Hawkes offers some really good advice for small businesses doing their own market research over on the NYT Small Biz Bites Blog.  Chris is the perfect guy to blog about Market research.  He's been doing it for years for HP and before that was apart of US Military Intelegence (I know, save the oxymoron jokes).

    I especially found the comments interesting.  The Market Research Association doesn't suggest startups do their own research (imagine that), but as Chris rebuts, startups usually can't afford proffesional research and something is better than nothing.

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