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willrich
Willrich bookmarked on 2009-06-05 business pres_ideas shifts network_literacy

For more than a year, the Brighter Planet team has been blogging, Tweeting, friending on Facebook and initiating viral marketing campaigns intended to help consumers reduce their carbon footprints.

While most small businesses have not yet embraced social networks as Brighter Planet has, their numbers are growing. According to the April index of Discover Small Business Watch, compiled by Discover Financial Services, 38 percent of owners were a member of an online social networking community, up from 22 percent in October 2007.

  • For more than a year, the Brighter Planet team has been blogging, Tweeting, friending on Facebook and initiating viral marketing campaigns intended to help consumers reduce their carbon footprints.

    While most small businesses have not yet embraced social networks as Brighter Planet has, their numbers are growing. According to the April index of Discover Small Business Watch, compiled by Discover Financial Services, 38 percent of owners were a member of an online social networking community, up from 22 percent in October 2007.

  • Last week, Shustir.com introduced its virtual marketplace, which was started by two former Lehman Brothers colleagues, Shu Kim and Khanh Pham. “It matters where you spend,” Ms. Kim said, echoing the site’s catchphrase. The goal, they said, is to keep Main Street U.S.A. alive.

    “We want you to spend with small businesses,” Ms. Pham said. “By doing so, 80 percent of the money goes directly back to the community.”

This link has been bookmarked by 8 people . It was first bookmarked on 04 Jun 2009, by someone privately.

  • 05 Jun 09
    sarahdillon
    Sarah Dillon
    • The site is arranged so owners can create virtual storefronts with photos, video, blogs and store information, and communicate with customers.
  • holsmum
    holsmum

    Brighter Planet article, social networking

    Jonny Brighter Planet

  • lspiro
    Lisa Spiro

    socialmedia

  • willrich
    Will Richardson

    For more than a year, the Brighter Planet team has been blogging, Tweeting, friending on Facebook and initiating viral marketing campaigns intended to help consumers reduce their carbon footprints.

    While most small businesses have not yet embraced social networks as Brighter Planet has, their numbers are growing. According to the April index of Discover Small Business Watch, compiled by Discover Financial Services, 38 percent of owners were a member of an online social networking community, up from 22 percent in October 2007.

    business pres_ideas shifts network_literacy

    • For more than a year, the Brighter Planet team has been blogging, Tweeting, friending on Facebook and initiating viral marketing campaigns intended to help consumers reduce their carbon footprints.

      While most small businesses have not yet embraced social networks as Brighter Planet has, their numbers are growing. According to the April index of Discover Small Business Watch, compiled by Discover Financial Services, 38 percent of owners were a member of an online social networking community, up from 22 percent in October 2007.

    • Last week, Shustir.com introduced its virtual marketplace, which was started by two former Lehman Brothers colleagues, Shu Kim and Khanh Pham. “It matters where you spend,” Ms. Kim said, echoing the site’s catchphrase. The goal, they said, is to keep Main Street U.S.A. alive.

      “We want you to spend with small businesses,” Ms. Pham said. “By doing so, 80 percent of the money goes directly back to the community.”

  • mascurioso
    mascurioso

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