This link has been bookmarked by 19 people . It was first bookmarked on 02 Dec 2007, by Matt David.
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11 Aug 08
Lorena Di StasiNielsen BuzzMetrics is the global measurement standard in Consumer-Generated Media. We help promote and protect brands by measuring CGM and listening attentively to the pulse in online 'buzz.'
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06 Aug 08
frederic simonet*** Consulter le graphique - Encompasses the millions of consumer-generated comments, opinions and personal experiences posted in publicly available online sources on a wide range of issues, topics, products and brands. Also referred to as Online Consumer
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16 May 08
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BM ParisUne approche du "Contenu Généré par les Utilisateurs", faite par Nielsen Buzzmetrics aux Etats-Unis
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Secondly, CGM is prolific and increasingly easy and inexpensive to create. Online discussion forms, membership groups, boards and Usenet newsgroups represented the first CGM wave. Blogs and online videos represent the latest wave of CGM that's easy and inexpensive to distribute…and influential in its impact.
<!-- table, CGM growth -->CGM Source Counts Dec 2004 Dec 2005 Dec 2006 Blogs 3 million 15 million 25 million Bulletin Boards & Online Review/Feedback Sites 80,000 85,000 90,000 Usenet newsgroups 45,000 45,000 45,000 CGM Daily Posting Counts 2004 2005 2006 Blogs 150,000 600,000 1,500,000 Bulletin Boards & Online Review/Feedback Sites 2,000,000 2,500,000 3,000,000 Usenet newsgroups 180,000 200,000 225,000
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