o a major source of business news o a quicker way to find out what's important today than my feed reader o a place to find out what the people I'm interested in are finding interesting o live blogging from conferences and other events o an excellent source of experts on various technical topics o a place to build relationships through common interests o a place to (selectively) pimp my blog posts o an international IM platform o a place to take a break around the virtual water cooler o a lot of fun
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