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Nike breaks mobile bar code campaign at Mountain Dew event - Mobile Marketer -... - The Diigo Meta page

www.mobilemarketer.com/...2629.html - Cached - Annotated View

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coolcatteacher
Coolcatteacher bookmarked on 2009-06-23 education cellphone wireless_connectivity arts_entertainment mobile worldonline www_world

Mobile barcodes are a cool way that cell phones are now being used - integrating pictures with SMS - it is called MMS.

Hardlinking or linking using barcodes in the real world to the virtual world is an emerging trend of how the world wide web is evolving.

  • "The goal was to make the athletes more personal to the Nike 6.0 consumer,
  • Jagtag's MMS 2D bar code system works with every camera phone on the Verizon Wireless and AT&T networks.
  • Jagtag's platform is a means to deliver audio, video and pictures to a mass mobile audience, which may not have an all-you-can-eat data plan.
  • "Something like 80 percent of mobile phones in the country can receive the content no problem, which is a big one for us," Mr. Bannon said. "A lot of these apps will send you to the mobile Web, which can get expensive, and is not exactly a pleasant experience, depending on your phone.

This link has been bookmarked by 4 people . It was first bookmarked on 21 May 2009, by Julia Stone.

  • 23 Jun 09
  • coolcatteacher
    Vicki Davis

    Mobile barcodes are a cool way that cell phones are now being used - integrating pictures with SMS - it is called MMS.

    Hardlinking or linking using barcodes in the real world to the virtual world is an emerging trend of how the world wide web is evolving.

    education cellphone wireless_connectivity arts_entertainment mobile worldonline www_world

    • "The goal was to make the athletes more personal to the Nike 6.0 consumer,
    • Jagtag's MMS 2D bar code system works with every camera phone on the Verizon Wireless and AT&T networks.
    • 2 more annotations...
  • 21 May 09
  • 13 Feb 09