Nielsen: Social Networking Overtakes E-mail in Popularity - The Diigo Meta page

• 11 Mar 09
  

  Paul Gillin

  Active reach in what Nielsen defines as "member communities" now exceeds e-mail participation by 67 percent to 65 percent. What's more, the reach of social networking and blogging venues is growing at twice the rate of other large drivers of Internet use such as portals, e-mail and search.

  daily_reading socialnetworking research

  • Active reach in what Nielsen defines as "member communities" now
    exceeds e-mail participation by 67 percent to 65 percent. What's
    more, the reach of social networking and blogging venues is growing
    at twice the rate of other large drivers of Internet use such as
    portals, e-mail and search.

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