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Jackie RiveyThe myths that surround mobile are holding back many brand marketers and publishers from leveraging it for a competitive advantage, despite the fact that mobile is gaining more buzz every day. The industry needs a clearer picture of what's possible and how to put dynamic mobile marketing solutions to work today. Here are some of the myths we hear time and time again, as well as insight to help set the record straight.
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sonypicturesresearchThe Seven Myths Of Mobile Advertising - 07/10/2009
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