This link has been bookmarked by 9 people . It was first bookmarked on 03 Sep 2009, by Frank Hamm.
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tuffnellparkThe heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.
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Ricardo BarraBeneficios de la Web 2.0 para las empresas
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Frank Hamm"The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business."
Very interessting fact: industry doesn't matter very much but size matters
McKinsey doesn't use the word but for me is talking about Enterprise 2.0 :-)
via @jrobes
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